Reebok has signed Nerlens Noel, a rookie on the Philadelphia 76ers and the number six draft pick in the recent NBA contract, to an endorsement deal…
Tag: Supplier
Sierra Trading Post Named Top Performer in Customer Service
Sierra Trading Post was recognized for superior customer service this week by STELLA Service, an independent company that rates eTailers’ customer service performance…
Asics to Sponsor Australian Rugby Union
Asics signed up as an official apparel and footwear partner of the Qantas Wallabies and sponsor of Australian Rugby Union from 2014…

Kate Hudson Launches Workout Apparel Line
American actress Kate Hudson has co-founded a new fitness fashion line, Fabletics, in partnership with shopping website JustFab…
IIC-Intersport International GmbH Names Spain’s Puig to Board
IIC-Intersport International GmbH unanimously elected Ignasi Puig, general manager of Intersport Spain, to its board of management at its annual general meeting in Ljubljana, Slovenia in September…
Bass Pro Sets Ribbon-Cutting Ceremony for New Utica, NY Store
Bass Pro Shops plans to celebrate a Evening for Conservation, Wednesday, Oct. 9, at 6 p.m. at the new Bass Pro Shops Outpost in Utica, NY. The event will kick off the store’s grand opening celebration that will continue through Sunday, Oct. 13…
Loudmouth Golf Grants License to iZone Group
Loudmouth Golf has granted a license to Zone Group to launch a line of colorful sports and lifestyle sunglasses and accessories to match its outlandish apparel line, which features brightly colored patterns that would make even Jesper Parnevic…
Shoe Carnival Raises Awareness for Breast Cancer Research
Shoe Carnival will be selling pink wristbands at each of their domestic locations during October, to collect funds for Breast Cancer Research. Shoe Carnival leads community initiatives in hopes to raise more than $100,000 for Breast Cancer Research…
Timbuk2 Appoints Cindy Feinauer Director of U.S. Sales
Timbuk2 announced that Cindy Feinauer has joined its leadership team as director of U.S. sales. She comes to the brand from SmartWool as the director of U.S. sales…
Smith and Wesson to Buy back $15 Million in Shares
Smith & Wesson Holding Corp. said Tuesday that it plans to buy back up to $15 million of its stock and has eliminated its “poison pill” provision.

Saucony Announces Run4Good Recipients
Saucony and the Saucony Run for Good Foundation, established to help combat childhood obesity by providing financial support to community-based youth running programs, announced its latest round of grant winners. Since 2006, the Saucony Run For Good Found
Otis Technology Awarded Government Contract
Otis Technology was awarded a three-year contract to provide gun cleaning supplies to the U.S. Army.
Benchmade Knife Launches Law Enforcement Division
Benchmade Knife Company has established a new law enforcement division to directly address the needs of law enforcement individuals and agencies…
NYC, Marine Corps Marathons Ban Hydration Vests
In wake of the April 15 bombings at the Boston Marathon, both the New York City Marathon and Marine Corps Marathon have banned hydration vests. The list of banned items at the New York City Marathon includes strollers, vests with pockets, and “costu
Vittoria Industries Offers Rebates, Stock Rotation to Co-op’s Dealers
Vittoria Industries North America (V.I.N.A) has partnered with The Bike Cooperative to offer its retail members rebates on all purchases of Vittoria, 3T, Geax and Selle Italia products as well as receive…