Puma Golf announced the signing of rising PGA Tour star Graham DeLaet…
Tag: Supplier
Salomon and Fransson Expand Sponsorship to Apparel
Salomon has expanded its partnership with ski mountaineer and freeskier Andreas Fransson to get his input on the development of snow sports apparel products…
Court Sides with Nike in Rory McIlroy Equipment Deal
A Californian court ruled that Nike acted within the law when signing Rory McIlroy on a $20 million a year equipment contract in 2012…
F1 Champ’s Ski Accident Reignites Helmet Debate
The skiing accident that left former Formula One race car champion Michael Schumacher in a coma last weekend has reignited debate over why serious head injuries are rising among skiers and snowboarders even as helmet use has grown dramatically…
Sturm, Ruger Appoints President
Sturm, Ruger & Company, Inc. announced the promotion of Christopher J. Killoy to be its president, effective Jan. 1, 2014. In this capacity, Killoy will be the chief operating officer and will be responsible for sales, marketing, manufacturing, product ma
IBM Digital: Holiday Online Sales Rise 10.3 Percent
According to the IBM Digital Analytics Benchmark, fourth quarter online sales were up 10.3 percent year over year…
Report: Fanatics to Expand MLB E-Commerce Business
Fanatics Inc., which currently only handles shipments for MLB.com, is in talks to take over all e-commerce processes for the online stores of each of the league's 30 teams, according to a report in the New York Post…
Nike Dominates NBA Player Endorsements
According to analysis by the NBA website, hoopshype.com, Nike has 284 NBA players under contract. That's more than triple the 77 players endorsed by Adidas. Jordan, also owned by Nike Inc, has 35…
Specialty Sports Venture to Close O2gearshop.com Jan. 6
Specialty Sports Ventures LLC (SSV) will close its primary e-commerce site – O2gearshop.com – Jan. 6 to make way for new e-commerce platforms, The B.O.S.S. Report has learned. SSV, which runs Vail Resorts Inc.'s $200 million retail and rental busine
Golf Rounds Played Decline Sharply in November
According to Golf Datatech, golf rounds played in November were down 11.3 percent compared to November 2012. By region, the East North Central region saw the largest decline in rounds played, down 44.7 percent. Other declines were seen in West North Centr
Bicycle Haus Moves to New Location
Bicycle Haüs, the cycling boutique, opened its new location at 7113 East 1st Avenue in Scottsdale, AZ on Nov. 19…
Second Attack Heightens Security Concerns Around Sochi Olympics
A bomb ripped apart a bus in the southern Russian city of Volgograd on Monday, killing at least 14 people in the second deadly attack blamed on suicide bombers in the southern Russian city in 24 hours and raising fears of Islamist attacks on the Winter Ol
Costa Shareholders to Vote on Merger Jan. 30
Costa Inc. has scheduled a specialty meeting for shareholders to vote on its previously-announced merger with a subsidiary of the Italian optics company Essilor International SA for Jan. 30, 2014…
Hampshire Group Director Resigns
Hampshire Group, Limited, the maker of men's sportswear, announced the resignation of Peter Woodward from the company's board of directors, effective Jan. 1…
Audubon Volleyball Association and Rox Volleyball Sign Sponsorship Deal
Audubon Volleyball Association (AVA), one of the top volleyball clubs in western Kentucky, and Rox Volleyball, the maker of volleyball apparel, signed a multi-year platinum sponsorship deal…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal