Winter Olympics Boost Q1 Ad Spending
The Winter Olympics boosted ad spending in the first quarter by $600 million, according to data released by Kantar Media. The firm estimates that total advertising expenditures increased 5.7 percent in the first quarter of 2014 to $34.9 billion…
Bass Pro Shops to Open Store at Fishers Ridge in Victor, N.Y.
Bass Pro Shops plans to open its first large format store in the Empire State…
Weatherby Hires New Director of Marketing
ustin Moore is the new Weatherby Director of Marketing…
Point 3 Basketball Appoints VP, Marketing
Point 3 Basketball hired Mikko Simon as the brand’s new vice president of marketing.
Survey Indicates Better Employee Engagement Helping Chinese Footwear Factories Retain Workers
Footwear brands and retailers seeking better performance and social compliance from their Chinese suppliers may want to put more emphasis on helping them engage their workers, according to the fifth annual Footwear Factory Survey from the Footwear Distrib
Arc’teryx Enters Footwear Fray With Two-Piece Construction
Arc’teryx Equipment, long admired for the style and fit of its technical outdoor apparel, entered the footwear business last week with a line of technical performance shoes built using a two-piece construction method the brand says enhances performa
Nike Appoints VP of Global Apparel
Nike Inc. appointed Reenie Benziger as vice president of Nike's global apparel business. Benziger moves from her current role as VP/GM of Global Young Athletes, where she has led the rapid growth of that category…
Samsonite-Gregory Deal Highlights Growing Role of Asian Consumers and Investors in Outdoor Industry
In announcing its plans last week to acquire Gregory Mountain Products, Hong Kong-based Samsonite International S.A. highlighted the growing role Asian investors and consumers are playing in the outdoor industry. Its agreement to pay Black Diamond Inc. $8
Yurbuds Acquisition Marks Harman’s First Active Lifestyle Investment
Yurbuds LLC, which carved out a business by designing slip-resistant ear buds for runners and other endurance athletes, was acquired last week by Harman International Industries. While Harman is a major supplier of personal entertainment systems for the a
Remington and TRCP Announce Partnership
The Remington Outdoor Company and the Theodore Roosevelt Conservation Partnership are launching a new partnership to spotlight and strengthen the connection hunters and shooters have to America's outdoor resources and the role they play in preserving
New Jersey Passes Ivory Ban…
The New Jersey legislature passed S. 2012/A. 3128, a total ivory ban bill with no exemptions for existing legal ivory, including 10,000-year-old mammoth ivory…
U.S. Soccer Sales Already Top 2010 World Cup
More U.S. soccer apparel sold on Fanatics.com in the first five days of the 2014 World Cup than during the entire 2010 event, according Fanatics Inc…
Modell’s to Expand to United Arab Emirates
Modell's Sporting Goods has partnered with UAE LLC, a leading sports retailer of the United Arab Emirates (UAE), in a deal that will yield the first Modell’s locations outside of the United States…
Skechers Sues Reebok for Infringing on Skechers GO Walk Line
Skechers USA, Inc. announced that it filed a lawsuit against Reebok International Limited for selling footwear that infringes on the popular Skechers GO Walk product line. The suit states that Reebok is selling the infringing products under the name Reebo
Boathouse Sports Signs Agreement With US Collegiate Development Camps
Boathouse Sports officially signed on as a sponsor of the US Collegiate Development rugby camp. Boathouse Sports will be providing players and coaches…
