American Outdoor Brands Corporation created a new Logistics & Customer Service Division. Lewis Hornsby has been hired to serve as president of the newly created division.
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Kids Across America Experiencing A Deficit Of Active Play
The 2017 Let’s Play State of Play survey, commissioned by Dr Pepper Snapple Group (DPS), finds Nearly seven out ten parents believed that busy schedules were a key barrier to active play.
Wintersteiger North America Appoints Easyrent Specialist
Trish Morrissey most recently served as the director of operations for Mohawk Mountain Ski Area in Cornwall, CT.
GSM Outdoors Acquires Bullseye Camera Systems
GSM Outdoors acquired Bullseye Camera Systems, a maker of long range target cameras.
Regatta Great Outdoors Makes American Debut At Sears
Regatta Great Outdoors, a U.K. outdoor and leisure clothing company, made its official U.S. retail store debut exclusively at Sears with shops inside 11 Sears locations throughout the New England area.
Florida’s Bike America Files For Bankruptcy
Barmer Enterprises, parent of the 8-unit Bike America chain in Florida, has filed for Chapter 11 bankruptcy protection.
Asics Supports PHIT America In Running Contest
Leading up to Global Running Day on June 7, Asics America Corp. is challenging nationwide participants to run a total of 60 minutes anytime between May 30 and June 6. By doing so, Asics will donate $1 to PHIT America in their honor.
Reebok Appoints Chris Froio As General Manager, Reebok America
Reebok International announced the appointment of Chris Froio as general manager, Reebok America. Froio will lead the brand’s efforts to grow its business in the critical U.S. market. He will report to Reebok President Matt O’Toole.
American Alpine Club To Host Excellence in Climbing Awards
Presented by Adidas Outdoor, the fundraising event celebrates teamwork and will honor the 2017 Hall of Mountaineering Excellence Inductees Sean Patrick, Dave Morton and Melissa Arnot Reid, Sean and Timmy O’Neill and former AAC President Doug Walker.
LifeStraw Partners With American Red Cross
Through the partnership, people will be able to use the co-branded LifeStraw products for safe water consumption in case of an emergency or disaster.
John Groth Lends His Carbon Expertise To Handmade-In-America Bikes
“Carbon is an engineer’s dream,” Groth told SGB. “You’re able to manipulate it to get the right feel, the right flex. It makes the ultimate customization possible.”
American Hiking Society Appoints Executive Director
Kathryn Van Waes will step into the leadership role on June 5, 2017.
Tech Tuesday – Action Cameras
While GoPro has arguably done the best job corralling the action camera market, it’s far from being the only option.
Mizuno’s FY17 Results Pulled Down By Americas Weakness
The Americas region showed a loss of ¥2.54 billion ($22.4 million) as sales on a currency-neutral basis dropped 16 percent.
Asics America Partners With PHIT America
The partnership will support new physical activity programs throughout U.S. schools by leveraging the PHIT America GO! Grants program.
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