The Outdoor Recreation Roundtable released its 2022 Annual Report outlining what it said was an “incredible year for the record-breaking $862 billion outdoor recreation industry.”
Results for "amer"
The Athlete’s Foot Expands Marketing Team
The Athlete’s Foot promoted Darius Billings to VP of marketing and community engagement for its Strategic African American Retail Track Program and Cassidy Dansberry to marketing manager, effective immediately.
SHOT Show Attendance Back To Pre-Covid Levels
The 45th SHOT Show was held last week with more events and exhibit space than ever before. Strong attendance, enthusiastic buyers and sellers, and a series of packed special events that collectively made up “SHOT Week” resulted in one of the top-rated SHOT Shows to date.
Nordica Debuts New For 2024 Products
Nordica debuted its 2024 product line at the Winter Sports Marketing show in Salt Lake City last week. Next season’s line includes additions and changes for racers to backcountry skiers. “Designed to serve the racing, all-mountain and all-mountain touring communities, we’re excited to launch several new boots and skis for 2024,” explained Sam Beck, Nordica […]
Nordica Debuts New For 2024 Products
Nordica debuted its 2024 product line at the Winter Sports Marketing show in Salt Lake City last week. Next season’s line includes additions and changes for racers to backcountry skiers. “Designed to serve the racing, all-mountain and all-mountain touring communities, we’re excited to launch several new boots and skis for 2024,” explained Sam Beck, Nordica […]
Shimano Expands Line With New Series Of Reels
Shimano North America Fishing added to its lineup of reels with three new offerings that provide value to a wide spectrum of anglers from saltwater bottom fishermen, tournament-savvy bass enthusiasts and swimbait experts. Speedmaster II 8 & 10: The SpeedMaster II series of lever-drag reels expands with two new models for 2023. The addition of […]
Shimano Expands Line With New Series Of Reels
Shimano North America Fishing added to its lineup of reels with three new offerings that provide value to a wide spectrum of anglers from saltwater bottom fishermen, tournament-savvy bass enthusiasts and swimbait experts. Speedmaster II 8 & 10: The SpeedMaster II series of lever-drag reels expands with two new models for 2023. The addition of […]
Camping Report: Millennials Prefer Tent Camping While Gen Z Likes Glamping
In its Annual State of the Industry Report, RMS North America examined Millennials and Gen Z camping behaviors and preferences focused on their technology use.
Asics Study Shows Exercise Sharpens Mind, Improves Mental Performance
A study commissioned by Asics showed that exercise could significantly improve cognitive function and mental performance. After four months of regular exercise, Asics found that their minds had significantly sharpened, and they performed at a higher competitive level.
Original Penguin Golf Launches Spring 2023 Collections
Original Penguin Golf by Munsingwear, a division of Perry Ellis International, released its Spring 2023 Golf collections for men and women, offering prints, classic styling and technical fabrics. “Original Penguin is a true modern classic brand, trusted during play and preferred after the game is over,” said Oscar Feldenkreis, CEO, Perry Ellis International. “For over […]
Original Penguin Golf Launches Spring 2023 Collections
Original Penguin Golf by Munsingwear, a division of Perry Ellis International, released its Spring 2023 Golf collections for men and women, offering prints, classic styling and technical fabrics. “Original Penguin is a true modern classic brand, trusted during play and preferred after the game is over,” said Oscar Feldenkreis, CEO, Perry Ellis International. “For over […]
USA Cycling Appoints New Board Chair
Cari Higgins has been elected chairwoman of USA Cycling’s board of directors. She was previously vice chair of the board.
Anta Sports Makes Big Moves With Senior Management Team
Anta Sports made personnel moves to align the company’s management structure with its strategic direction and to enhance corporate governance.
NRF Big Show: Gymshark’s Journey To Becoming Customer-Obsessed
At the 2023 NRF Big Show, Steve Hewitt, executive chairman and the former CEO of Gymshark, discussed the challenges the cult U.K. activewear brand faced in establishing a foothold in the U.S. and elevating its “customer proposition.”
U.S. Association Of Blind Athletes Names Director Sport Performance
The U.S. Association of Blind Athletes hired Amanda Duke Boulet as director of sport performance, a new position within the organization.