Over the past few weeks, BOSS presented the first two installments of a three-part SnowSports pre-season trend analysis. The previous articles covered shifts in the ski and snowboard apparel market, the new urban influence on the ski market, backcountry
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Kaigler Promoted to SVP and Chief Communications Officer at Reebok
Reebok has promoted Denise Kaigler to the position of Senior Vice President and Chief Communications Officer of Reebok International Ltd., a global corporation which includes the Reebok Brand, The Rockport Company, Greg Norman Collection, Ralph Lauren Foo
Stowell Breathes New Life into ATTA
Unifying and strengthening the profile and voice of the adventure travel industry while adding marketing, research, networking, and education services for members marks the revitalized direction for the 14-year-old Adventure Travel Trade Association (ATTA
Life-Link to Distribute ARVA Avalanche Transceivers in N.A.
Life-Link Backcountry Travel has been appointed the North American distributor for ARVA avalanche transceivers. “We are very pleased to be representing ARVA both in the United States and Canada. ARVA has continued to innovate in the transceiver marketplac
VF Moving Jansport to San Leandro; Cisler Will Exit
JanSport, Inc., a division of VF Corporation, has decided to relocate the JanSport Equipment business to new offices in San Leandro, CA, where VF's The North Face division is also headquartered. JanSport's Custom Apparel business, which provide
GoLite Promotes Stone to Chief Operating Officer
GoLite has appointed Jo Stone as its Chief Operating Officer. Ms. Stone has served as GoLite's Controller and, most recently, its CFO, since 2002. Ms. Stone will oversee customer service, distribution, finance and administration, information technol
Interbike Rides into Vegas on a Chopper; Attendance Exceeds 21,000…
If one product category had to be picked out of the entire array of goods at Interbike as the main theme of the show it would have to be the chopper. The 2004 show saw more new companies producing choppers and product line extensions into the category tha
Outdoor Industry Rendezvous Lives Up to High Expectations…
The OIA outdid themselves once again at the annual Outdoor Industry Rendezvous held the first weekend in October. The speakers all had very strong presentations, high quality material, and at times, provocative. OIA organized and executed the event to pe
adidas-Salomon Paints a Rosier Picture…
The attitude at adidas-Salomon management over the last year has gone from aggressive prognostications and bluster to a sense of a quiet confidence that they are indeed finally headed in the right direction to once again bring the adidas brand back into g
September Retail Comp Sales Results Impacted by More than Weather Woes…
At first look, September retail sales took a hit from multiple hurricanes in the Southeast and unseasonably warm weather in the Midwest. However, on closer review, it appears that the sluggish – and mostly negative — results reported by most retailers i
More Sneaker Firms on Auction Block…
The revelation in August that Saucony was exploring opportunities for a sale of the company forced a number of other companies to reveal their plans as well. Industry speculation has had Brook Sports, which is owned by private equity firm JH Whitney, for
SIA and SportsNewsSource Announce Marketing Partnership
SnowSports Industries America has announced a long-term marketing partnership with SportsNewsSource, LLC, publishers of The B.O.S.S. Report and Sports Executive Weekly newsletters, to co-produce a monthly SnowSports industry newsletter…
adidas Shakes Up Sports Marketing; Continues Hoop Drive…
adidas has reportedly brought in Martin Brewer, the company’s former head of global sports marketing, to replace the departing Kevin Wulff to run sports marketing for adidas America. The move is expected to take place November 1. Brewer, who left adidas
Holiday Retail Sales Strength May Come Down to Battle of Wills…
The prognosticators were out in force over the last few weeks, making their predictions for the upcoming Holiday selling season. While most reports mention the obvious influence of higher gas prices, rising interest rates, and the Iraq war, none acknowle
Payless September Comps Decrease 5.6%
Payless ShoeSource, Inc. reported that same-store sales decreased 6.5% during the September reporting period, the five weeks ended October 2, 2004. September same-store sales decreased 5.6% excluding the approximately 440
North American Payless ShoeSour
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