Archives: Press Releases

St Louis, MO, November 16, 2022 — Men’s rugged lifestyle apparel company DKOTA Grizzly, is proud to announce the hiring of APEX Outdoor sales group for Texas, Arkansas, Louisiana and Oklahoma. Joel Anderson, Vice President of marketing and sales, expressed his pleasure at the hiring. “We are very excited about Vanessa and her team joining […]

In partnership with professional and four-time All-American Sierra Romero*, G-Form introduced its first women’s-specific protective equipment in the softball, fastpitch category. The line includes the Shockwave Elbow Guard, Shockwave Batting Gloves and Heist Sliding Shorts each engineered for women and sized for youth and adults. “We are incredibly proud to join forces with Sierra, one […]

Kahtoola, the manufacturer of footwear traction and performance gaiters, redesigned its ultra-low profile footwear traction, NANOspikes, for fall 2023. Designed for running and walking on snowy, icy roads and sidewalks, the updated spikes improve comfort, fit and traction. “Our innovative NANOspikes redesign is based on customer and athlete feedback as well as our personal experience […]

Medline, a medical product distributor and manufacturer, together with Hologenix, a materials science company, launched a new line of Curad Performance Series orthopedic products powered by Celliant infrared technology. Celliant, the flagship innovation of Hologenix, is a proprietary blend of natural minerals that allow textiles to convert body heat into infrared energy, returning it to […]

Grapevine, TX  (November 15, 2022) — Solo Stove, a home and outdoor lifestyle brand within the Solo Brands (NYSE: DTC) portfolio is excited to share the launch of Pi Fire, the first pizza oven designed to be used with a dedicated fire pit. After releasing the Pi backyard pizza oven earlier this year, Solo Stove […]

BURLINGTON, VT (November 14, 2022) Anon, a leader in ski and snowboard helmet, goggle and sunglass technology with deep roots in active lifestyle, has teamed up with visual artist Shantell Martin to create a unique collection of ski/snowboard accessories and lifestyle apparel. With something for everyone, this collection celebrates the essence of individuality on the […]

Stitch Golf launched its men’s 2022 Holiday Capsule collection—a fusion of traditional golf aesthetics with advanced fabrications.   “We created the upscale 2022 Holiday Capsule Collection for comfort and performance while staying true to our roots,” said CEO Brad King. “This collection re-emphasizes the importance we place on versatility, including classic wardrobe necessities from layering […]

POC’s Dimension Avalanche Backpack integrates Recco technology with its Alpride E2 Electronic Airbag System. Combining the technologies created the “perfect tool for enhanced safety during backcountry adventures.” Integrated into the Dimension backpack, the Recco reflector complements an avalanche transceiver adding a second layer of searchability. Rescuers can use a handheld or helicopter-mounted Recco Detector that […]

With the goal to reduce carbon emissions and be net zero by 2045, outdoor kid’s brand Isbjörn of Sweden saod its product range would be 100 percent PFAS-free for Fall/Winter 2023 and includes YKK zippers, which are fluorocarbon-free in both materials and trim. Maria Frykman, CEO, Isbjörn of Sweden said, “In order to achieve reducing […]

Fieldsheer, the maker of temperature-controlled apparel, enhanced its MW Connect app with new features to pair and use its Mobile Warming garments easily. Fieldsheer’s MW Connect app lets owners control the company’s Bluetooth-enabled Mobile Warming Technology garments with a mobile device(s). After pairing and syncing the device(s) with Fieldsheer garments, users can perform various functions, […]

BOZEMAN, Mont. (Nov. 8, 2022) – SITKA STUDIO, an innovation incubator of SITKA Gear that aims to connect cultures, today announced Project .002, a collaboration between SITKA, Black Diamond and legendary snowboarder Eric Jackson on a limited-edition line of technical GORE-TEX Gear and a new film, River. After more than 20 years of big-mountain snowboarding, Eric […]

Timed for the holidays, Nautilus introduced the Schwinn 190 Upright and Schwinn 290 Recumbent bike. Both bikes are connectable to its JRNY digital fitness platform, featuring terrain control technology, new design elements and functionality for all fitness levels. “We know it’s a challenging economy, and our research tells us that consumers are sticking with home […]

Branwyn|Performance Innerwear, the merino wool performance innerwear brand, transitioned to ZQ-certified wool.  In compliance with Reach and Oeko-Tex standards, Branwyn extended its commitment to ethical wool through a partnership with The New Zealand Merino Company, which sets the ZQ Grower Standard.  “At Branwyn, the health of our customers, our sheep and our planet has always […]

Kitsbow Cycling Apparel added another made-to-order variation to its Icon Flannel Shirt. From the “blueprints of Kitsbow’s classic Pendleton Wool Icon, the Hybrid Icon Shirt purposely adds a layer of durable, wind-blocking, water- and abrasion-resistant fabric right where you need it most—across the chest and shoulders,” said the brand. The fabric placement in the Hybrid […]

Aquasphere, the swim and triathlon brand, entered into a two-year partnership with Clash Endurance, known for its races at speedways across the U.S. As the official swim course sponsor for the 2022/23 Clash Endurance Daytona events and the 2023 Clash Endurance Miami, Aquasphere will be on-site at the Daytona International Speedway December 2-4, 2022/Dec. 1-3, […]