Archives: Press Releases

Kora, the performance apparel manufacturer made from Yak wool, introduced its technical Yardang Hoodie and half-zip for women and men in four colorways—Black, Deep Purple, Earth Grey, and Brown.  The Yardang Hoodie is a midweight (240gsm) layer made with a blend of 70 percent merino and 30 percent yak wool that is breathable, moisture-wicking, naturally […]

OLYMPIC VALLEY, Calif. – September 19, 2023 – Arcade (https://arcadebelts.com), a brand founded on the belief that belts could be designed to function better, last longer, and be more comfortable, today introduces the all new Hardware Belt, the latest evolution in Arcade’s growing range of performance stretch belts designed for adventure, lifestyle and utility.  Built […]

ALPINE MEADOWS, Calif. – September 19, 2023 – Nocs Provisions, maker of adventure-ready binoculars, monoculars, and accessories, today announces the launch of the Green Jay Collection, which includes the brand’s Standard Issue 8×25 Waterproof binocular and the 8×32 Zoom Tube monocular in limited colorways inspired by the electric tones of the tropical corvid.  A rare […]

Ibex, the merino wool apparel and accessories maker, launched a new label, Ibex Labs—a small-batch, limited-edition collection “that prioritizes innovation, performance, quality, and sustainability.” Ibex is a small, privately owned brand that “recognizes the unique opportunity to invest in cutting-edge technologies and innovative processes.” Ibex Labs is a platform for the brand to “explore those […]

Trerè Innovation, a “sustainable technical apparel, footwear design and manufacturing company” based in Asola, Italy, introduced Titici handmade bikes in the U.S. Since its founding in 1961, the Titici factory has manufactured Italian bikes with “time-honored craftsmanship, materials and state-of-the-art innovation.” The company offers road, gravel, mountain, e-mountain, and e-gravel bikes. Titici’s proprietary Plate Absorber […]

— Aetrex Sponsored Post — A recent study found that Aetrex Premium Memory Foam Orthotics, both with and without metatarsal support, are clinically proven to reduce common sources of pain (i.e., back, foot, hip, knee and ankle pain) and the fear of falling for seniors. While both orthotic types reduced pain and fear of falling, researchers concluded that the […]

5.11 Tactical, the global innovator of purpose-built apparel, footwear and gear, has announced the release of its new Mission Ready™ Dog and AROS K9 Collections. Designed for active and working dogs, and their handlers, these all-new collections feature harnesses, leashes and collars that prioritize functionality, durability and comfort. “We have a goal to offer dependable […]

Timed for fall, Good To-Go, the dehydrated gourmet meal brand led by Chef Jennifer Scish, introduced a breakfast option, Ranchero Scramble made with tomatoes, onions, chilis, and spices too pair with scrambled eggs, black beans and cilantro. Following the release of the company’s Breakfast Hash this past Spring, the Ranchero Scramble comes in a single […]

Boulder, CO.-based Backpacker’s Pantry, a family-owned maker of “gourmet adventure meals,” revamped its Emergency Meal Kit to include a build-your-own option from three to seven days, including meat, vegan and vegetarian selections.  Backpacker’s Pantry also revamped its pre-built meal kits for three, seven or 14 days also available in meat, vegan and vegetarian options. “Our new emergency […]

Salomon continues innovating and advancing runner performance with the updated S/LAB Phantasm lightweight, carbon-plated road running shoe. “The foam, plate and geometry are the three essential parts to constructing a premium road racing shoe. These three elements on the new S/LAB Phantasm 2 are significantly improved to offer a better performance for elite and sub-elite […]

Building off the success of a limited pre-release, Costa Sunglasses launched the complete King Tide performance sunglass collection globally, one of its most technical sunglass frames for on and off the water with five years of R&D behind it. The frame is available in two styles: King Tide 6, a six-base frame with a straighter […]

Bote, an innovator in water lifestyle products, re-imagined its Rackham Gatorshell featuring Apex Pedal Drive compatibility.  Earning the Best in Boats and Watercraft category award at ICAST 2022, the platform’s redesign “represents a seamless transition from a stand-up paddleboard to a pedal-driven kayak.” Known for its fishing machines, Bote’s Rackham Gatorshell boasts a wide, secure […]

Forloh, the 100 percent USA-made technical outdoor brand, introduced the AllClima Stretch Woven Jacket for wear in various environments and conditions. The AllClima Stretch Woven Jacket weighs 30 oz in a men’s medium. The lighter-weight, four-way stretch outer layer is from a DWR-treated water-resistant twill poly/spandex blend. An Abrasynthetic Suede panel extends from the elbow […]

Ruffwear, the leading manufacturer of performance dog gear built to enhance and inspire exploration for outdoor adventurers with their human companions, unleashes A Life of Discovery Collection for Fall/Winter 2023. The collection features must-have, high-performance items so you and your dog can spend more time being curious, exploring the unknown, and wondering “What if?” “As […]