Ruffwear, the leading manufacturer of performance dog gear built to enhance and inspire exploration for outdoor adventurers and their human companions, introduces their new summer line including a redesigned sleeping bag and pad, a convenient solution for carrying full pick up bags, a collaborative artist series, and a brand new toy.
Archives: Press Releases
Honey Stinger Elevates Fueling For Athletes With New PLUS+ Performance Chews
Steamboat Springs, CO, May 15, 2020 — Honey Stinger, the honey-focused sports nutrition brand, today introduces PLUS+ Performance Chews, a product line designed to help athletes optimize performance across their most demanding efforts. Specially formulated with caffeine and electrolytes, the new PLUS+ Performance Chews – an addition to the brand’s renowned existing Organic Energy Chew […]
Revo Announces The Launch Of Capsule Collection With Men’s Lifestyle Brand, johnnie-O
New York, NY, May 15, 2020 –Revo, the iconic sunglass brand known for its NASA-based polarized lens technology, has launched a capsule collection with johnnie-O, the modern men’s lifestyle brand. The collection fuses Revo’s signature cutting edge technology with johnnie-O’s East Coast classic meets Southern California lifestyle aesthetic. The result is a polished yet laid-back […]
Kahtoola’s Virtual Run Raises $25,000 For The Grand Canyon’s Havasupai Tribe
Funds donated directly to the tribe’s COVID-19 relief efforts for essential supplies
GCI Outdoor Introduces New Freedom Rocker Portable Folding Rocking Chair Available Exclusively At Dick’s Sporting Goods
Proceeds from sales will benefit K9s for Warriors and Homes for Our Troops
North Carolina-Based Tarpestry Partners With Darby Communications
Maker of weather-resistant outdoor blankets to utilize Darby’s PR & digital marketing expertise
Santa Barbara’s Surf’s Up Bath Co. Launches Hand Sanitizer Product; Donates 10 Percent Of Inventory To COVID-19 Relief
FDA compliant hand sanitizer launched to meet increased demand for sanitizing products
The Outdoor Business Climate Partnership Joins 330 Businesses Calling For Climate Action
Park City, UT, Boulder, CO, Lakewood, CO, May 13, 2020 – Today, the Outdoor Business Climate Partnership (OBCP), an alliance between Snowsports Industries America (SIA), the Outdoor Industry Association (OIA) and the National Ski Areas Association (NSAA) joined “Lead On Climate 2020,” the largest ever call-to-action from the business community to the United States Congress […]
Cast-and-Blast Apparel Brand Duck Camp Names rygr Agency Of Record
Austin,Texas-based apparel-maker finds a strategic communications partner
Leadville Race Series To Cancel All 2020 Leadville-Based Events Amid The COVID-19 Crisis
Leadville, CO, May 13, 2020 — Life Time, the nation’s premier healthy lifestyle brand which owns the Leadville Race Series, announced today all 2020 Leadville-based mountain bike and run events will be cancelled amidst the COVID-19 pandemic. “The Leadville Race Series is near and dear to us at Life Time, as it is to our […]
Mayweather Boxing + Fitness Announces Several New Hires To Support Franchise Growth
Fitness brand sees more opportunity amidst nationwide furloughs
World-Class Gravel Race SBT GRVL, Presented By Canyon Bicycles, Cancels August Event Due To COVID-19
Continuing to commit to core value of safety for riders and communities, introduces SBT VRTL for all to participate
LAMO Footwear Takes Charitable Strides To Support Holliblu Nurses
LAMO donates 1000 pairs of footwear to nationwide nurses
CamelBak Introduces New Horizon Drinkware Collection
Petaluma, CA, May 12, 2020 – CamelBak®, the award-winning leader in personal hydration products known for hydrating outdoor enthusiasts and athletes for over 30 years, proudly announces the launch of the Horizon Collection™, a new line of reusable and sustainable drinkware. The new Horizon Collection expands CamelBak’s commitment to providing innovative products so that fans can […]
Igloo Donates $203,794 In The Fight Against COVID-19
Funds raised via sales of Igloo’s Playmate Coolers were donated directly to the CDC Foundation and Restaurant Employee Relief Fund
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