Prepare for the next evolution in on-snow helmet safety

Anon introduced its Winter 2021 helmet collection with WaveCel technology. The Merak WaveCel and the Logan WaveCel helmets are the first snowsports models in its line designed with this head protection technology, which Anon has exclusive rights to in the snowsports category for the 2021 season. The technology is designed to prevent snow-related head injuries. […]

Professional Surfer And Filmmaker Joins Body Glove Athlete Team

Body Glove welcomed professional surfer and filmmaker Hunter Jones to its athlete roster as the first of three new team additions to be announced soon.   Jones’ passion for surfing was sparked at an early age when his friend and friends’ father taught him to surf at a local break in El Porto, a beach […]

Stone Glacier Adds Key Apparel Pieces To Growing Performance Lineup

Stone Glacier released new apparel pieces to its growing product lineup including the M7 Jacket, M7 Pant, De Havilland Lite Pant, and Zenith Jacket. The M7 Jacket and M7 Pant are Stone Glacier’s latest outerwear offerings for late-season hunts. Specs include: Constructed with 100 percent windproof and waterproof HydraSheild SS textile for variable conditions and […]

Bowtech Archery Introduces Solution SS Archery System

The Solution SS, short for super-smooth, “can be shot for days on end and held tirelessly at full draw.” Its Deadlock Cam System offers “flawless accuracy”. As with the Solution, the limbs coupled with a center pivot riser design, eliminate sound and vibration and is smooth from start to finish with its accurate cam system. […]

Excalibur Crossbow Introduces Dualfire Technology And Goes Double Or Nothing

Excalibur introduced its TwinStrike with DualFire technology, the first crossbow to feature the ability to fire two locked and loaded arrows in milliseconds. The TwinStrike provides the opportunity to have the second shot without needing to reload. The TwinStrike consists of three key components: Two-Trigger Platform with double, independent match-grade four-pound frictionless triggers. The front trigger […]

Black Gold Sights Introduces The Pro Hunter HD Sight

With the Pro Hunter HD, the marksman has all the features of the Ascent Verdict, but with the Pro Pin. The addition of the Pro Pin provides a narrower pin throat that ends in a round pinhead. This smaller throat allows for less target obstruction and a more defined aiming point. Engineered for what hunters […]

PWR Bike Brand Launches AWD Dually eBike

  PWR Bike, a brand focused on providing e-mobility solutions to enhance recreational activities, released its first ebike. The Dually is a go-anywhere, do-everything fat-tire bike. The Dually uses dual 500W hub drive motors for all-wheel drive performance with the benefits of traction control. The drive system automatically diverts power to the tire with more […]

INTRODUCING THE ALL NEW PRO FX™ SIGHT BY BLACK GOLD™ SIGHTS

Belgrade MT, January 7th, 2021 – Just like the Pro sight, the NEW Pro FX was designed to allow archers to fine tune their set up quickly and accurately with micro-click adjustment. The head and windage of the Pro FX also has Black Gold’s proven micro-click adjustment but eliminates the dial-of-death for those that do […]

Saucony Introduces Peregrine 11 Trail Collection

Saucony has unveiled the Peregrin 11 Collection, a triad of grippy trail shoes built on its PWRTRAC rubber lugs and PWRRUN cushioning that “feels aggressive and responsive.” Named for the fastest bird, the Peregrin, the Collection includes the Peregrine 11, Peregrine 11 ST for muddy, sloppy conditions and the Peregrine 11 GTX with waterproof protection. […]

YNIQ Eyewear Selects Vail Valley For NA Headquarters; Names PBG As Operating Partner

Yniq Eyewear (Spoxury TR Group AB) announced that Vail Valley will be its North American headquarters and Progression Brands Group (PBG) as its North American operating partner. The decision to locate to the Vail Valley comes at a time when being close to the retailer and consumer is most important to the brand. As its […]

GCI Outdoor Announces “The Mad Fisherman” Charlie Moore As Brand Ambassador

GCI Outdoor announced that 11 time Emmy winner Charlie Moore aka “The Mad Fisherman” as its brand ambassador.  Moore is the host and Executive Producer of “Charlie Moore Outdoors”and “Charlie Moore No Offense” aired worldwide on syndication, Amazon Prime Video and its Roku TV channel. Moore is also the host of the Boston Bruins “Bruins […]

Etnies Welcomes Emil Johansson To MTB Team

Etnies announced that Emil Johansson has joined Brandon Semenuk as part of the MTB team. Emil comes from Sweden and captured the attention of the free ride world at a young age. Emil is an FMB World Tour and Crankworx Champion with many FMB Diamond wins. His controlled style with technical tricks on the big […]

TaylorMade Extends Contract With Dustin Johnson

TaylorMade has signed a new multi-year contract extension with Dustin Johnson, currently ranked as the No. 1  golfer in the world. Johnson earned his first green jacket at the 2020 Masters last November and is third all-time in total number of weeks at World No.1, trailing only Tiger Woods and Greg Norman. “When we look […]

Osprey Sponsors Nimsdai Purja In Bid For K2 Winter 2020/21 Ascent

Osprey announced its sponsorship of record-breaking mountaineer Nimsdai Purja MBE as he attempts to climb K2. K2 has earned the reputation as the “Savage Mountain” with winter bringing a whole new level of danger and challenge. The K2 remains the only 8000m peak unclimbed during the winter season. “I’m thrilled and grateful to once again […]