Archives: Press Releases

The North Face has released the latest edition of its Nuptse Jacket creating using 100 percent recycled fabrics. Featuring the same design as the original, the sustainable jacket is made to withstand cold weather from the harshest conditions to walking around town. Originally introduced as part of The North Face’s Expedition System of alpine layering […]

With a goal of creating the ultimate Autumn/Winter/Spring hardcore roadie jacket, Endura introduces the Pro SL 3-Season. The jacket is designed to keep you warm on cold mornings and fast descents, while its breathable, large ventilation zips prevent overheating on steep climbs. The outer shell offers a mix of high stretch, waterproof membrane fabrics with […]

CEP Compression, a manufacturer of performance compression socks and sportswear, announced the launch of its Ski Collection of socks and base layers. The offering features medical-grade compression socks, including Thermo and Thermo Merino, Ski Touring and Ultralight options and made with a blend of materials and advanced fibers. “Whether you’re a beginner or a seasoned skier, […]

Deckers X Lab announced it has partnered with local weaver and French artist Nadine Marchal to create a limited-edition slip-on shearling boot. Designed and woven on a manual loom in France, the textile panel in the forefoot of the boot features hand-dyed recycled wool yarns. Every shoe made is unique and the newest edition to […]

Juli Hernandez surfer, skater, and pioneer of board sports for women added BOTE Ambassador to her resume. As a contestant on the ABC series, The Ultimate Surfer, Juli brought awareness to women in the board sports community with a goal to inspire others to pursue their passions. She also has her own foundation, Camp Grommett, […]

GU Energy Labs announced it has added small-bite Energy Chews to its product line, packaged in a convenient pouch. The new format complements its existing original Energy Chews stick pack. Both the original stick pack and the new pouches come in Strawberry with caffeine, caffeine-free Watermelon, Blueberry Pomegranate, and Orange. The pouch design, with smaller-bite Energy […]

Icebreakers limited-edition collaboration with Japanese technical apparel brand Goldwin includes jackets, pants, tops, and accessories, which combine “Japanese simplicity and elegance with the natural performance of New Zealand merino in gender-neutral layers and shapes.” Goldwin, a technical apparel brand focused on ski, lifestyle and activewear, has had a long relationship with Icebreaker. When Goldwin’s design […]

TerraTrike announced it has released its Spyder and Spyder ATC. The Spyder ATC is a product of TerraTrike’s “Advanced Trike Concepts” division. Lightweight, carbon fiber rims offer a “30 percent efficiency advantage over conventional aluminum rim profiles.” An oversized idler, with a custom tooth profile and sealed cartridge bearings, comes standard in the ATC, improving […]

Kitsbow received the 2021 North Carolina Governor’s NCWorks Award of Distinction for Outstanding Employer. The award was presented at the Virtual 2021 NCWorks Partnership Conference on October 20.  Western North Carolina-based Kitsbow was nominated for the award by the Region C Workforce Development Board in recognition of its contributions to the economy and for its […]

Revo announced it has signed a partnership with Hall of Fame golfer, Annika Sorenstam. As part of the partnership, Sorenstam will serve as a Revo Golf Ambassador and raise awareness about its line of NASA-based lenses. Revo also plans to collaborate with Sorenstam on the design of two custom-style sunglasses for golfers set for a […]

Denver, CO, October 21, 2021 — Further expanding their four-year partnership, Alterra Mountain Company and Dakine are launching an exclusive, limited Ikon Pass collection. After outfitting bike park employees and select on-mountain winter staff at Alterra Mountain Company’s 15 North American mountain destinations, Dakine is bringing its technical gear to the Ikon Pass community on […]

Stio has launched Second Turn, a circular commerce pilot program and the brand’s latest sustainability initiative “which will enable customers to buy and trade in gently used Stio products from past season’s collections to be cleaned, repaired, renewed, and recycled back into circulation.” Stio Second Turn was designed “to give Stio products the longest life […]

Arcade Climbing, an immersive technology company, introduced proprietary technology for indoor climbing gyms. Specifically, interactive climbing holds and technology that responds and react to force with colored LED lights guide climbers through its expanding library of routes. Arcade’s responsive climbing holds react to force with sensors and, when held, provide guidance as to the climber’s […]

Norrøna announced it has partnered with Chris Davenport, a two-time World Extreme Skiing Champion and pioneer in ski mountaineering. Davenport adds to Norrøna’s ambassador athlete team, including Andrew Drummond, Hilary McCloy, and Delilah Cupp. “Chris, Delilah, Andrew, Hillary and our whole team of ambassadors play an essential role in standing up for the brand and […]

Teva, a division of Deckers Brands (NYSE: DECK), announced it has created a cold-weather capsule collection in collaboration with Cotopaxi. The brands also announced they would donate $30,000 to the Boys and Girls Club of Denver and Hollywood to assist those facing systemic issues. The capsule collection features two styles from each brand, the multicolored ReEmber […]