Archives: Press Releases

Nomad’s Barrier NXT apparel collection offers hunters performance outerwear for harsh terrain and weather conditions at a value price point. The jacket, pants and vest feature a waterproof/breathable construction. Windproof fabric is bonded to a micro-fleece backer for heat retention yet remains pliable and quiet. Other features include stain resistance and anti-microbial properties. The Camo […]

  Elan, the maker of handcrafted skis made in the Slovenian Alps for over 75 years, announced the early release of Glen Plake’s signature ski—the Ripstick Tour 104. Designed and tested by Elan athlete Glen Plake, the skis offer lightweight construction with the downhill performance of the company’s Ripstick. Available in limited quantities at select […]

San Francisco, CA (November 3, 2021) —  Somewear Labs, a leader in off-grid communication technology, and onX, a pioneer in outdoor digital navigation, have expanded their industry-first product integration to fulfill the mapping and communication needs of hunters. By introducing the satellite-enabled connectivity of Somewear, onX Hunt users can now share custom onX Waypoints off-grid. […]

Nautilus, Inc. (NYSE:NLS) has released its Bowflex Max Total 16 cardio machine, a “premiere model” in its Max Trainer line, which includes a 16-inch embedded HD touch screen that integrates with the brand’s JRNY digital fitness platform. The machine combines the low impact of an elliptical with the high intensity of a stepper. Features include […]

Seattle, Washington (November 03, 2021) – Seattle-based GRAYL®, maker of innovative water purifiers purpose-built for limitless adventure and travel, announced today the launch of the UltraPress™ Filter and Purifier Bottle. Perfect for hikers, backpackers, and travelers seeking the most capable and packable water filter and purifier available. This brand-new bottle packs many of the performance […]

Garmin International Inc. announced it has signed a two-year deal to become the title sponsor of the Garmin RunningLane Cross Country Championships, beginning with this year’s event in Huntsville, AL on December 4, 2021. The Garmin RunningLane Cross Country Championships is a running event that hosts 1,500 U.S. high school athletes postseason to compete for […]

Solo Stove announced the release of its Elemental Color Series—the brand’s signature fire pits in five colors inspired by the Earth’s natural elements. To celebrate the launch, the company said it would plant ten thousand trees through One Tree Planted, to support its global reforestation efforts. “The Elemental Color Series was created to pay homage […]

Gordini, maker of cold-weather gear for 65 years, announced it has expanded its ambassador athlete team with the addition of Gabby Palko and Robin Van Gyn. Palko, shown below, top, a skier, sailor and environmentalist, calls Valdez, AK home; while 2021 Natural Selection Tour Winner Van Gyn, shown below, bottom, splits her time snowboarding and […]

MONTREAL (October 28, 2021) – Lolë, the fashion-forward active lifestyle brand, has unveiled its men’s collection for the fall and winter seasons. Known for their innovative and design-focused athletic women’s apparel, Lolë has expanded its offerings for men in a collection designed to get people outside and live out loud every day. This collection is […]

The North Face has released the latest edition of its Nuptse Jacket creating using 100 percent recycled fabrics. Featuring the same design as the original, the sustainable jacket is made to withstand cold weather from the harshest conditions to walking around town. Originally introduced as part of The North Face’s Expedition System of alpine layering […]

With a goal of creating the ultimate Autumn/Winter/Spring hardcore roadie jacket, Endura introduces the Pro SL 3-Season. The jacket is designed to keep you warm on cold mornings and fast descents, while its breathable, large ventilation zips prevent overheating on steep climbs. The outer shell offers a mix of high stretch, waterproof membrane fabrics with […]

CEP Compression, a manufacturer of performance compression socks and sportswear, announced the launch of its Ski Collection of socks and base layers. The offering features medical-grade compression socks, including Thermo and Thermo Merino, Ski Touring and Ultralight options and made with a blend of materials and advanced fibers. “Whether you’re a beginner or a seasoned skier, […]

Deckers X Lab announced it has partnered with local weaver and French artist Nadine Marchal to create a limited-edition slip-on shearling boot. Designed and woven on a manual loom in France, the textile panel in the forefoot of the boot features hand-dyed recycled wool yarns. Every shoe made is unique and the newest edition to […]

Juli Hernandez surfer, skater, and pioneer of board sports for women added BOTE Ambassador to her resume. As a contestant on the ABC series, The Ultimate Surfer, Juli brought awareness to women in the board sports community with a goal to inspire others to pursue their passions. She also has her own foundation, Camp Grommett, […]

GU Energy Labs announced it has added small-bite Energy Chews to its product line, packaged in a convenient pouch. The new format complements its existing original Energy Chews stick pack. Both the original stick pack and the new pouches come in Strawberry with caffeine, caffeine-free Watermelon, Blueberry Pomegranate, and Orange. The pouch design, with smaller-bite Energy […]