Archives: Press Releases

Founded in Germany in 2014, NCM, a Leon Cycle brand, recently launched its Class I e-bikes in the U.S. The new C5 and C7, offer single-speed and 8-speed, respectively, with torque-based pedal-assist power, full racks and fenders for urban commuting and fitness riding.  Both models include a “double triangle” aluminum frame, 700C wheels with wide tires, integrated front […]

Original Penguin® by Munsingwear,®  a division of Perry Ellis International, is proud to announce the signing of former Wimbledon doubles champion Vasek Pospisil as a tennis brand ambassador. “We are thrilled to have Vasek Pospisil join the Original Penguin team as a tennis brand ambassador,” said Oscar Feldenkreis, CEO of Perry Ellis International. “With seven […]

Tecnica has incorporated 26 styles of its ski boot products with Celliant technology, including Mach1, Mach Sport and Cochise. Tecnica and Hologenix, creators of Celliant, are “focused on improving human performance and comfort, so, naturally, they have collaborated in recent years.”   Tecnica’s patented Custom Adaptive Shape (CAS) creates an anatomically shaped shell to match the […]

Knog, the designer of bike accessories and outdoor lighting products, announced the addition to its PWR Modular System, the PWR Solar 10W Panel, a compact LG solar panel. Designed with the PWR Modular System to be self-supporting, the Panel provides power to a phone, smartwatch, tablet, or Go-Pro, and can store energy in an external PWR Bank for […]

Stanley launched two of its most popular water bottles in ten new colors and patterns. The 40 oz Adventure Quencher, and the 64 oz GO IceFlow Flip Straw Jug, are available at select Target stores and Target.com.   The collection was inspired by “raw naturals, unfinished stone and popular home décor trends, with exclusive patterns like […]

The Woolmark Company announced the award honorees for its 2021/22 Performance Challenge. Of 400 global entries, 12 were chosen as the “preeminent ideas platform for the sports and performance market.” For the first time, The Challenge partnered with Swiss running brand On and Italian skiwear company Salewa. On challenged participating students to “explore apparel innovations that […]

Youth Athletes United, the 285-unit multi-brand youth sports franchisor behind Soccer Stars, Amazing Athletes, TGA Premier Sports, and JumpBunch, announced a new partnership with Canadian tennis player Leylah Fernandez. As a brand ambassador for the organization, Fernandez will be tasked to inspire young athletes and teach kids how they can “become a better person by […]

Today, Garmont, the premier Italian performance footwear brand, introduces the Dragontail SE, a striking, low-cut approach shoe incorporating Garmont’s updated fit and last for Spring 2022. Hailing from Garmont’s best-selling Dragontail line, the Dragontail SE (Special Edition) is designed for outdoor enthusiasts who look for a technical yet versatile solution. The Dragontail SE ($140) is […]

Skratch Labs released a new Hydration Sport Drink Mix, formerly Sport Hydration Drink Mix, flavor, Raspberry Limeade with caffeine. The brand is building on its hydration line by offering an option with 50mg of caffeine per serving. The flavor is available in 440g bags, 22g singles and a 20-pack caddy of singles. “We heard from […]

Skratch Labs will release its Clear Hydration Drink Mix, a sports drink that tastes like water, this spring. With a hint of flavor from real fruit, the mix provides electrolytes water alone does not. This new hydration line complements the brand’s hydration mixes. “For years, I’ve been asked by athletes for a sports drink that […]

J.P. Sauer and Sohn, Germany’s oldest manufacturer of hunting firearms, introduced a new high-performance SL5 Turkey shotgun. Featuring an Inertia-Driven System requiring fewer parts and minimal cleaning, the smooth-cycling SL5 is available in three camo patterns – Mossy Oak Obsession, Mossy Oak Bottomland and Mossy Oak New Bottomland. Designed for hardcore turkey hunters, the semi-auto […]

Adidas Terrex and The Renewal Workshop have partnered to create the Nothing Left Behind concept collection. As part of Adidas’ larger ‘keep it in play’ sustainability initiative, the brand explores ways to breathe new life into all of its products so nothing gets left in a landfill.  TRW’s Renewal System takes discarded apparel and textiles […]

This winter, Phantom Glide, the permanent, single-application base treatment for skis and snowboards, entered into a partnership with snowboard and splitboard company, Cardiff Snowcraft to offer Phantom Glide as a factory applied upgrade to all Cardiff Pro-Carbon splitboards. Phantom Glide is also available as an add-on to all Cardiff snowboards when purchased through its website. […]

Aquasphere announced seven-time Olympic medalist and World Champion swimmer Penny Oleksiak is joining its global team. As part of the partnership, Oleksiak will be involved in the design and development of a new collection, including a technical suit, eyewear and additional swimwear for the company. Oleksiak, credited with being the fastest swimmer in the world, […]

Garmont introduces its Spring 2022 collection, headlined by the Groove Mid G-Dry hiking shoe, featuring a new fit developed for the North American consumer. After research and analysis on the anatomy of the “North American foot,” its latest hiking shoe gets an updated fit and last, wider toe box with “more space around the toes […]