Top Precor sales and marketing executives have new
responsibilities in Precor's North America commercial division, according to Chris Torggler, Commercial Division Senior Vice President.
“Over the last few years, this team has generated tremendous financial results, tripled the size of the sales force, and succeeded in representing an expanding product and service offering of unprecedented breadth and complexity,” said Torggler. “Precor has transformed from being a niche vendor to a full-service supplier offering everything from treadmills to technology and entertainment. Through it all, our sales leadership simply has been phenomenal.”
Larry Domingo has been promoted to Vice President of Commercial Sales, leading Precor's network of 43 sales representatives that work with fitness facility decisionmakers and Precor's extensive dealer network. Domingo previously was Commercial Sales Director. In addition, Domingo has promoted Dan Toigo and Sean Kearney to Regional Sales Director positions, and Chuck Fedorka to Director of National Accounts. Each previously was a regional manager with Precor.
Since 2002, Precor has grown from exclusively providing cardio fitness
equipment in the commercial marketplace to offering cardio, strength, and
entertainment products and services, as well as leading-edge technology
services.