Skechers Performance, a division of Skechers USA Inc., is returning as the Official Running Shoe sponsor of the 2017 Ironman European Tour.
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Skechers Sponsors Triple Crown Jockey At The Kentucky Derby
Skechers branding will be included on Victor Espinoza’s riding apparel as he races Gormley during Saturday’s big event at Churchill Downs.
Skechers Signs David Ortiz
Skechers expanded its roster of sports stars representing the brand by announcing that ten-time All-Star Dominican-American baseball slugger David Ortiz — known by fans as “Big Papi” — will be lacing up in Skechers Men’s footwear for a multi-platform global marketing campaign set to launch this Fall.
International Momentum Helps Skechers Beat Plan
Said David Weinberg, EVP, COO and CFO, on the domestic wholesale channel, “While we are cautious due to the closing of numerous stores in 2016 and again, in the first quarter of 2017, we remain optimistic and poised to move quickly to fulfill consumer demands in our dedicated wholesale accounts.”
Skechers Q1 Earnings Dip
Skechers USA Inc. reported earnings in the first quarter dipped 3.4 percent despite a 9.6 percent revenue gain. Double-digit increases internationally helped offset flat wholesale sales domestically.
Skechers Rolls Out ‘YOU By Skechers’ Athleisure Collection
Said Kathy Kartalis, SVP of global product at Skechers, “The YOU collection is an exciting crossover between our lifestyle lines and performance, and really speaks to the way the modern, busy woman is living her life.”
Skechers Launches Athleisure Collection
Skechers will partner with four new ambassadors – Koya Webb, a fitness model, vegan advocate and former track star; Danette May, a fitness star and social media influencer; superfood guru and yogi Sophie Jaffe; and NY Pilates expert Katie Yip. – as part of the launch.
Skechers Performance U.K. Partners With Breast Cancer Care
Skechers Performance U.K. Division confirmed its ongoing partnership with Breast Cancer Care to help support women across the U.K. who are facing breast cancer.
Skechers Performance Extends Partnership With LA Marathon
“We are proud to remain the title sponsor of the Los Angeles Marathon, especially since it is our local race and held in this incredible city, where we started Skechers back in 1992,” said Michael Greenberg, president, Skechers USA Inc.
Skechers Performance LA Marathon Expands Activations
The 2017 Skechers Performance Los Angeles Marathon will add a number of innovative partnerships, charitable efforts and sponsorship activations for this year’s race, including a 13-person relay featuring the Los Angeles Chargers.
Skechers Performance Extends Partnership with Pro-Golfer Billy Andrade
Billy Andrade has been a part of the GO Golf pro team since the global footwear company debuted its line of performance Golf footwear and apparel.
Skechers Holds Ceremony For Pier To Pier Friendship Walk
On March 2, Skechers president, Michael Greenberg was joined by over 150 celebrities, corporate sponsors, city leaders, school officials, and education foundation representatives in celebrating the eighth-annual The Skechers Friendship Walk.
Skechers Performance Returns As Title Sponsor Of Los Angeles Marathon
This year, Skechers Performance launched Road to Los Angeles – a global marketing initiative that offered Skechers international partners the opportunity to partake in the marathon with a VIP experience.
Skechers Signs Rob Lowe
The film and television actor, who previously worked with Skechers 15 years ago, will support a new Skechers men’s footwear marketing campaign set to launch in Spring 2017.
Skechers Finds International Strength Can’t Offset Domestic Weakness
Encouragingly, Skechers ended the year with positive domestic and international backlogs and the highest incoming order rate for fourth quarter and full year in the company history.
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