Holiday Selling Starts Off With A Bang
According to reports from the National Retail Federation (NRF), Adobe and ComScore, sales surged ahead from Thanksgiving through Cyber Monday, providing a heap of optimism for the rest of the holiday selling season. Not surprisingly, online purchases again strongly led the gains and smartphones expanded as a key driver of transactions.
Truce Partners With Slingshot Sports
Teaming up with Slingshot Sports, the Truce x Slingshot bags reuse prototype kitesurf materials that would otherwise have to be discarded.
The New Primal Expands Distribution To U.S. Air Force And U.S. Army Exchanges
The New Primal announced the availability of its core jerky and meat stick flavors in over 300 Exchange stores nationwide.
Outdoor Research Names Liz Braund As New Head Of Product
In addition, the Seattle-based apparel and gear manufacturer hired Kylene Wolfe as product manager overseeing sportswear category development.
Adobe Data Shows Cyber Monday Is Largest Online Sales Day In History
Adobe reported Cyber Monday is projected to hit a new record as the largest online sales day in history with $6.59 billion in sales. This marked a 16.8 percent year-over-year (YoY) increase as of 10:00 p.m. eastern time.
NRF Finds Robust Holiday Start
From Thanksgiving Day through Cyber Monday, more than 174 million Americans shopped in stores and online during the just-concluded holiday weekend, beating the 164 million estimated shoppers from an earlier survey by the National Retail Federation and Prosper Insights & Analytics.
Mountainsmith Announces New Website And Branding
Mountainsmith, a manufacturer of backcountry equipment and recreational outdoor gear, revealed its new website and logo evolution as part of a larger initiative to solidify the brand story in the seasons to come.
OEKO-TEX Study Highlights Climate Change Concerns
In a global, quantitative consumer survey, “The Key to Confidence: Consumers and Textile Sustainability— Attitudes, Changing Behaviors, and Outlooks,” commissioned by the OEKO-TEX Association in commemoration of its 25th Anniversary, climate change ranked third on a list of sixteen modern day worries on the minds of today’s consumers.
Nuun Signs On As Official Hydration Partner Of Motiv Sports
Nuun’s hydration products will be served on course in 2018 at all Motiv running events in the United States, excluding the Ugly Sweater Run series, to over 140,000 participants including the Surf City Marathon and Half Marathon, JetBlue Long Beach Marathon, Portland Shamrock Run and the Destination Races Wine Country Half Marathon Series.
Maurice Sporting Goods Fetches $39 Million Stalking Horse Bid In Bankruptcy Proceedings
Middleton Partners has agreed to pay $39 million to acquire Maurice Sporting Goods in bankruptcy proceedings. Middleton Partners will service as a stalking horse bidder to support an auction in bankruptcy court in Wilmington, DE.
Adobe: Online Sales Climb 18 percent Over Thanksgiving/Black Friday
According to Adobe Analytics, U.S. retailers generated a record $7.9 billion in online sales on Black Friday and Thanksgiving, an 18 percent gain over the prior year.
Lauren Hobart Makes Appearance In Dick’s Holiday Campaign
Lauren Hobart, who was promoted to president of Dick’s Sporting Goods in May, makes an appearance in several executions of Dick’s Sporting Goods’ holiday television commercials.
Grassroots Outdoor Alliance Welcomes Three New Retailer Members
The new Grassroots retail members include Cascades Outdoor Store, Outdoor Gear Exchange and Townsend Bertram & Co.
Deckers Provides Update On Board Refreshment Process
Deckers Brands intends to appoint at least two new independent directors by its 2018 annual meeting of stockholders.
Rocky Brands Announces Sale Of Creative Recreation Brand
Rocky Brands Inc. announced the sale of its Creative Recreation brand to a private investment group.
