Mystery Ranch Promotes Fleming to Marketing Director
Mystery Ranch promoted Michelle Fleming to marketing director. She has worked for the company since earlly 2021. Most recently, Fleming wasa the senior product marketing manager after two years as product marketing manager.
Altra Running Hires Run Industry Vet as Director of Merchandising
Altra Running hired Samantha Terral as director of merchandising, effective immediately. Most recently, Terral was the digital/e-commerce manager at Saucony.
EXEC: Deckers Delivers Blowout Q2 as Hoka Takes Lead in U.S. Run Specialty
Deckers Brands hiked its annual guidance as results for its fiscal second quarter ended September 30 were boosted by an robust recovery at Ugg. However, Hoka’s momentum showed no signs of slowing down with Deckers’s officials telling analysts the brand has become the leading footwear seller in the U.S.-run specialty channel.
Newell Outdoor & Recreation Segment Declines Another 20 Percent in Q3
The parent company of Marmot, Ex Officio, Stearns, Bubba, Coleman, and Contigo. The Outdoor segment’s 20.1 percent sales decrease in the third quarter was the fifth consecutive quarter with a segment sales decline in excess of 20 percent.
Martha Headwear Adds Reps for Three More U.S. Sales Territories
Byron Seegers is now responsible for the Pacific Northwest region, Chris Baylinson was tapped to cover the North Atlantic region and Ashley White is now handling retailers in Florida for Martha Headwear.
Deckers Raises Guidance On Hoka and Ugg Momentum, To Divest Sanuk
Powered by healthy double-digit growth from both Ugg and Hoka, Deckers Brands reported earnings jumped 75.9 percent in its fiscal second quarter ended September 30 on a sales jump of 24.7 percent while hiking its outlook for the fiscal year.
Columbia Sportswear Expects Sharp Decline in Q4 as Pull-Ahead Orders Boost Q3 Sales
Net sales are now expected to increase 0.5 percent to 2.0 percent for 2023, down from the previous range of 2.0 percent to 3.5 percent growth. Fourth quarter net sales are expected to decline 10 percent to 5 percent and the company is also forecasting a low-double-digit percent decline in wholesale net sales in first half 2024.
Leatherman Tool Launches Rewards Program
Loyalty program incentivizes customers with perks, extended warranty and exclusive content
EXEC: Moncler S.p.A’s Q3 Sales Climb 7 Percent
Moncler S.p.A reported sales reached €669.7 million ($706 mm in the third quarter, up 7 percent on a currency-neutral basis compared with the same period of 2022. On a currency-neutral basis, Moncler Brand sales were up 9 percent while Stone Island sales were flat.
Mips Sales Pain Still Persists in Bike Helmets in Q3
Swedish helmet technology provider Mips saw sales declines moderate a bit in the third quarter from the 51 percent decline experienced in the second quarter, but the company acknowledged it was another soft quarter with the impact of inventory adjustments still being felt in the bike sub-category.
Moody’s Confirms Vista Outdoor’s Debt Ratings On Ammo Business Sale
Moody’s Investors Service confirmed the debt ratings of Vista Outdoor, Inc. following the proposed acquisition of the company’s Sporting Products business by the Czechoslovak Group for $1.91 billion.
Tractor Supply Lowers Guidance On Below-Plan Q3 Revenues
Tractor Supply Company reported earnings improved 8.9 percent in the third quarter but sales came in softer than expected and the rural lifestyle retailer slightly lowered its outlook for the year. Same-store sales were off 0.4 percent due to declines in demand for seasonal goods and big-ticket items.
Krimson Klover Adds New Midwest Territory Reps
Jessica and Adam Guile of Phenix Project LLC will cover the Midwest-Great Lakes region.
Super Retail Group Comps Up 2 Percent for 16-Week YTD Period
The Australia-based parent of the Rebel Sports, BCF Outdoor and Macpac outdoor retail chains, provided an update on its year-to-date performance at its annual general meeting on October 25 as it cycles against big increases last year.
Solo Brands CFO To Leave in December
Solo Brands announced that Somer Webb, its CFO, has notified the company of her intent to pursue other opportunities. She will remain with the company until December 10. The company also reaffirmed its guidance for fiscal year 2023.
