Moosejaw is expanding its presence in the bike category as title sponsor of the U.S. Pro Cup, the professional cross-country mountain bike race to be held from April 20-24 at Centennial Park in Fayetteville, AR. The deal includes product sales, event live streams across its digital platforms, games, and gear education from Moosejaw “Gear Wizard” experts.

“Mountain biking is at the heart and soul of our outdoor experience,” said Eoin Comerford, CEO, Moosejaw. “We want to support the avid cyclists in our community and those just starting in the category. Together with supporting partners OZ Trails and Experience Fayetteville, we look forward to hosting a challenging race and an exciting spectator experience at the amazing venue that is Centennial Park.” 

Moosejaw’s expansion in the bike category is a top-line priority, said the company, as shown by the recent opening of its Bentonville store, offering a complete lineup of bikes, equipment and apparel for cyclists. Its newest store location is also staffed with bike mechanics who perform tune-ups, resolve problems and offer suggestions for home maintenance. 

Moosejaw is also a participating partner at the following bike races: 

  • 3/31 – Town Series – Bentonville
  • 4/01 – Walmart Home office/People for Bikes
  • 4/07 –  Town Series – Bentonville
  • 4/14  – Town Series – Bentonville
  • 4/21 – Town Series – Bentonville
  • 4/28  – Town Series – Bentonville
  • 5/07  – Town Series – Bentonville
  • 5/14 – Noon to Moon – Coler MTB Preserve 
  • 5/19-22 – Rule of 3 – Bentonville 
  • 5/28-29 – AES – Eureka Springs
  • 6/12 – AES – MT. Nebo 
  • 6/17-19 – Bentonville Bike Fest
  • 7/16 – AES – Fayetteville
  • 8/14 – AES – BOC
  • 9/10-11 – AES -Bentonville

For more on Moosejaw’s bike program, go here