Arkk Copenhagen Secures Funding
Nordic sneaker brand Arkk Copenhagen announced a multi-million-dollar (USD) Series A deal with Copenhagen-based Friheden Invest and North-East Venture.
PacSun Names Alfred Chang President
PacSun announced that Alfred Chang has been named president. Chang was most recently PacSun’s executive vice president of men’s merchandising & design and chief brand officer.
Puma Signs Michael Porter Jr. And Rudy Gay
Puma signed Michael Porter Jr., a projected top-ten pick in the 2018 NBA Draft, and Rudy Gay of the San Antonio Spurs.
Puma Signs Romelu Lukaku
Puma confirmed that Romelu Lukaku, international football star, has chosen to sign a long-term partnership with Puma Football.
Adidas Signs Mathew Barzal Of The New York Islanders.
Adidas announced a multiyear partnership with 2017-18 Calder Trophy (Rookie of the Year) finalist, Mathew Barzal of the New York Islanders.
Wieden+Kennedy Appoints New Global Brand Director For Nike
Wieden+Kennedy named Andre Gustavo as group brand director, responsible for leading the company’s Nike account globally.
CrossFit Battles Reebok In Court
Taking the company’s high-intensity workout approach to court, CrossFit claims in the company’s lawsuit against Reebok that the company is owed “at least $4.8 billion,” plus potentially more for underpaying marketing obligations and diverting sales to reebok.com to also reduce royalty payouts.
Bearpaw Sees Complementary-Benefits In Flip Flop Shops Buy
In an interview with SGB, Bearpaw’s CEO Tom Romeo said while the acquisition of Flip Flop Shops will bring some “diversity” to Bearpaw’s business and help offset winter seasonality challenges, adding Bearpaw product to Flip Flop Shop locations will likewise reduce summer seasonality issues at the franchisee.
Boston Celtics and New Balance Open “The Auerbach Center at New Balance World Headquarters”
Boston Celtics together with New Balance Athletics and NB Development opened the Auerbach Center at New Balance World Headquarters as the team’s official practice facility.
Nike Extends Deal With Memphis
The University of Memphis and Nike have agreed to a five-year extension valued at more than $2 million per year.
Adidas Signs Trae Young And Lonnie Walker IV
Adidas signed Trae Young and Lonnie Walker IV, both expected to be chosen in the first round in Thursday’s NBA Draft, to endorsement deals.
Gander Outdoors Prepares For Grand Opening In Eau Claire
Gander Outdoors, formerly known as Gander Mountain, is now open in Eau Claire, WI.
L.L.Bean Launches First-Ever Outdoor Coworking Space
L.L.Bean has partnered with leading coworking provider, Industrious, to launch an initiative to bring more outdoor time into the workday with the introduction of “Be an Outsider at Work.”
Goat Announces New Chief Operating Officer
Goat, a leading marketplace for authentic sneakers, announced the appointment of Lizzie Francis as the company’s first chief operating officer. Francis will report to CEO and co-founder, Eddy Lu.
Fleet Feet Selects Fish Consulting For PR
Fleet Feet tapped Fish Consulting as the company’s public relations agency of record to lead the brand’s communications strategies.
