Under Armour Signs MMA Champ Georges St-Pierre to Endorsement Deal
Under Armour has signed Mixed Martial Arts (MMA) Welterweight Champion Georges St-Pierre to a multi-year endorsement deal. Under the terms of the agreement, St-Pierre, the 2008 Sportsnet Canadian Athlete of the Year, will serve as the face of Under Armour
Ride Snowboards Names U.S. Sales/Mktg Manager
Ride Snowboards promoted Rockies sales rep Shawn Penrod to U.S. Sales & Marketing Manager, where he’ll serve as the liaison between the company and its reps and dealers. Penrod will also oversee domestic advertising, promotions, events and communica
Akadema to Sponsor Sports At The Beach
Akadema plans to sponsor Sports At The Beach team for 2010. Sports At The Beach is a 95 acre baseball facility located near Rehoboth Beach, Delaware. It offers youth baseball tournaments from March through October…
Nexcen Brands Slashes Q2 Loss
NexCen Brands, the parent of The Athlete's Foot, reported total revenues decreased 1% in the second quarter ended June 30, to $11.8 million, compared to $11.9 million in the second quarter of 2008. The slight decrease in revenues is the result of a d
Bakers Footwear Reports Q3 Comps Slide 5.1%
Bakers Footwear Group, Inc. reported sales declined in the third quarter to $39.0 million from $41.1 million a year ago. Comps decreased 5.1%, compared to a comparable store sales increase of 4.5% for the third quarter of fiscal 2008…
Cabela’s and FLW Outdoors Form Major Partnership
Cabela's has formed a major partnership across all platforms of FLW Outdoors and its 189 tournaments, including a significant contingency award program. Terms of the agreement were not disclosed…
Urban Outfitters Third Quarter Comps Dip 2%
Urban Outfitters reported that total company net sales increased by 6% to $506 million for the fiscal third quarter versus the same quarter last year. Total company comparable store net sales declined 2%. Direct-to-consumer net sales jumped 21% and whole
Adidas Drops UCF Sponsorship After Marcus Jordan Wears Jordans
Marcus Jordan, the son of Michael Jordan, took to the floor recently for the University of Central Florida wearing his father's namesake shoes. However, UCF currently has a sponsorship deal with Adidas that guarantees all student-athletes will wear a
Macy’s Comps Slip 0.8% in October
Macy’s, Inc. reported total sales of $1.69 billion for the four weeks ended Oct. 31, a decrease of 1.3% from $1.71 billion a year ago. On a same-store basis, Macy’s, Inc. sales were down 0.8% in October…
IV Gear Licenses Coppertone Brand for Headwear
Thanks to a new licensing agreement with Schering-Plough HealthCare Products, the IV Gear division of InnoVision will be introducing a line of sun-protective headwear under the Coppertone brand. Initially, IV Gear will introduce 23 styles ranging from buc
Golf Datatech: Sept. Rounds Up 4.2%; YTD Up 0.5%
According to Golf Datatech, rounds played in the US in September were up 4.1% compared to September 2008 and up 0.5% for the year to date. Public courses were up 4.6% and 0.8% for the month and YTD, respectively. Private courses were up 2.5% for the month
Deuter Names Dir. of Sales/Marketing
Deuter, makers of multi-use packs, announced the hiring of Christian Mason as director of sales and marketing. Mason comes to Deuter USA from Petzl America, where he most recently managed the headlamp division for the vertical and headlamp equipment manuf
Cybex Q3 Revenues Sink 17%
Cybex International, Inc. reported sales fell 17.1% in the third quarter to $29.0 million compared to $35.8 million a year ago. The company reported net income for the third quarter of 2009 of $0.1 million, or 0 cents a share, compared to $0.3 million, or
Hillerich and Bradsby Found Liable for Player’s Death
A jury in Clark County, MT, found Hillerich & Bradsby Co., the parent of Louisville Slugger, liable for the 2003 death of an 18-year-old who was hit in the head by a batted ball. The jury awarded $850,000 to the family of Brandon Patch, the player who die
Adams Golf Settles Stockholder Class Action Litigation
Adams Golf has agreed to settle and resolve a stockholder class action lawsuit initially filed in June 1999 against Adams Golf, certain of its current and former officers and directors, and the three underwriters in Adams Golf's July 1998 initial pub
