Haiku by Sharon Eisenhauer Partners with Verde PR
Haiku by Sharon Eisenhauer, Inc., the maker of accessories for women, hired Verde PR & Consulting…
Golfsmith Opens First Location in Wisconsin
Golfsmith International Holdings, Inc. unveiled its new 25,000-square foot store in Milwaukee, WI, its first in the state…
Sports Authority Launches Advertising Agency Search
The Sports Authority has launched a review of its $35 million to $40 million creative and media account, according to Advertising Age…
New Balance Signs Red Sox Pitcher to Endorsement Deal
New Balance announced today the signing of Hyde Park native and Red Sox pitcher Manny Delcarmen, to a multi-year endorsement contract. New Balance will be Delcarmen's official footwear and off-field apparel provider and will partner with him as prese
Petzl America Names Headlamp Division Manager
Petzl hired Jesse Edmundson as headlamp division manager. Edmundson, known through the industry as “Sus”, has moved to the SLC area from Boise, Idaho, where he helped launch and served as General Manager of the Front Boise Climbing Club…
VF Licensed Sports Hires New GM to Oversee MLB Business
Robert (Rob) Brodersen has joined the VF Licensed Sports Group as Vice President/General Manager for Baseball, where he will have responsibility for MLB's on-field uniform programs under the Majestic Athletic brand…
Asics Corp.’s Sales Slide 7.3% in FY10, Americas Sales Gain
Asics Corp. reported sales slid 7.3% in its year ended March 31, to 224.4 billion yen ($2.4 billion) versus the prior year. In the Americas, sales of running shoes “remained brisk” but sales growth was held back by foreign exchange rates. Sales in the Ame
PrimaLoft Hires Verde PR
PrimaLoft has selected Verde PR & Consulting as its public relations agency of record (AOR).Verde will focus on differentiating PrimaLoft’s attributes, performance benefits and associated value, while concurrently redefining the role of PrimaLoft a
USACK Taps Joe Jacobi as New CEO
The USA Canoe/Kayak Board of Directors has appointed Joe Jacobi to serve as Chief Executive Officer of USA Canoe/Kayak, the National and Olympic governing body for competitive paddlesports in the United States…
Asics Seeks Injunction and Damages From Skechers USA
Asics America Corporation and ASICS Corporation Japan announced that they have filed a lawsuit in the U.S. District Court, Central District of California against Skechers USA, Inc. for trademark infringement, unfair competition, trademark dilution and fal
Rab Adds Eighth North American Rep
Rab hired Tokul Creek Marketing as its sales representation in the Northwest, covering Washington, Oregon, Idaho, Montana and Alaska. Rab now has eight sales reps in North America…
Citi Trends’ Comps Climb 9.6%
Citi Trends, Inc. reported total sales in the first quarter ended May 1, 2010 increased 26.8% to $181.4 million compared with $143.1 million in the first quarter ended May 2, 2009…
High Sierra Licenses Brand to NorthPole LLC
High Sierra Sport Company recently licensed its brand with NorthPole, LLC to produce and distribute camping and outdoor recreation equipment under the High Sierra brand name. NorthPole customers include leading retailers across mass department, sporting g
Rocky Brands Pays Down High Interest Loan
Rocky Brands, Inc. said its lenders advanced it $15 million from a LIBOR plus 3.75% revolving credit facility to pay down its balance on an 11.5% term loan. The disclosure follows yesterday's news that the company completed a stock sale to raise $14.
Report Sees Shift in Brand Loyalty Among Young Consumers
Nike is still clearly the brand to beat among younger consumers, but support for the brand wanes as teens move into their college years…
