Under Armour Recruits Jamie Foxx for Biggest Brand Campaign
Oscar-winning actor Jamie Foxx and NBA All-Star Stephen Curry joined Under Armour Founder and CEO Kevin Plank at an event in New York City to launch the brand’s biggest ever global brand campaign, The Book of Will. Foxx is the star and Creative Dire
VF Corp’s Q4 Revenues Climb 9 Percent
VF Corp. reported fourth-quarter revenues rose 9 percent to $3.6 billion driven by strong growth in its Outdoor & Action Sports coalition and its international and direct-to-consumer businesses. On a currency neutral (c-n) basis, revenues increased 11 pe
Shoe Carnival’s Controller to Retire
According to a regulatory filing, Kathy A. Yearwood notified Shoe Carnival, Inc. of her intention to retire from the company and resign from her positions as senior vice president – controller and chief accounting officer…
Jarden Outdoor Reports 4.6 Organic Growth in Q4
Jarden Outdoor Solutions, which owns Coleman, Marmot, Rawlings and two dozen other brands in the fishing, outdoor and athletic space, moved solidly into the black in the fourth quarter on 4.6 percent organic sales growth and better margins…
Nike’s CFO Don Blair to Retire
Nike, Inc. announced that Donald W. Blair, executive vice president and chief financial officer, will retire from Nike in October 2015. As part of a planned transition, Blair will remain in the CFO role through July 31…
Rocky Brands Q4 Revenues Vault 28 Percent
With broad-based growth across categories, Rocky Brands, Inc. reported fourth-quarter sales increased 28.2 percent to a record $78.9 million. Earnings jumped 125.2 percent to $4.47 million, or 59 cents a share…
House Bill Would Leverage Volunteers to Improve Trail Maintenance
Outdoor recreation and conservation groups lauded congressional legislation that would improve access and public safety on national forests and address the growing backlog for trail maintenance on public lands…
Man U’s Merchandise Revenues Continue Decline
Manchester United reported that revenue from its Nike managed merchandising business, which Adidas will take over next season, continued to decline in the fiscal second quarter.
New Saltwater Recreational Fishing Policy Praised by ASA
A national saltwater recreational fishing policy unveiled Thursday by the the U.S. government is being heralded as a major step toward better balancing recreational and commercial fishing interests by the sportfishing and boating industries…
Little League Sensation Mo’ne Davis Partners on Sneaker Collection
M4D3 has launched a sneaker collection in collaboration with Little League World Series sensation Mo'ne Davis…
Nike Launches SNKRS App
Nike introduced a mobile app that provides one-stop access to the brand's most premium Nike sneakers. In addition to providing Nike's full sneaker catalog, the SNKRS app offers…
Long Snowmelt Boosted Colorado Rafting Industry in 2014
Colorado River Outfitters Association’s (CROA) reports that the state's whitewater rafting industry posted an 8.1 percent increase in user days last year compared with 2013…
Chums Fills Product Development Position
Chums has added Tiffany Berger to its product development team in Sun Valley, ID, where she will oversee research, strategy and execution of new and existing Chums product line introductions…
Nordstrom Names Girls on the Run as New Nonprofit Partner
Nordstrom's private label brand Treasure&Bond, which donates 5 percent of net profits to organizations that empower girls and young women, will support Girls on the Run…
Rocky Brands Sees Q4 Sales Jump 28 Percent
Rocky Brands, Inc. reported fourth quarter net sales increased 28.2 percent to a record $78.9 million. Earnings more than doubled…
