Nordstrom's private label brand Treasure&Bond, which donates 5 percent of net profits to organizations that empower girls and young women, will support Girls on the Run through July 2015.
Founded in 1996, Girls on the Run
teaches valuable life skills through a fun and engaging curriculum
centered on interactive lessons and running. With 225 councils across
the country, Girls on the Run has served nearly one million girls.
“Girls
on the Run is a natural organization for Treasure&Bond to partner
with as we move into 2015,” said Mark Tritton, president of Nordstrom Product Group. “Through their inspiring
programs, Girls on the Run will soon reach a milestone of one million
girls served and we're excited that we're able to play a small part in
helping them to achieve that.”
“We're honored that we can work
with Nordstrom and their Treasure&Bond brand in this exciting
partnership,” said Elizabeth Kunz, CEO of Girls on the Run. “We want all
girls to recognize and activate their limitless potential and we are
grateful that Nordstrom is helping us to fulfill our mission.”
Treasure&Bond is available in Nordstrom TBD departments and online
at Nordstrom.com. This spring, the brand will feature new denim washes,
easy plaid shirts, worn in jean jackets, indigo affects and boyfriend
influences for that cool girl, borrowed from the boys look.
The retailer also announced its first donation from sales of Treasure&Bond $185,000 to the nonprofit Girls Inc. Launched in June 2014, Treasure&Bond is rooted in denim and features updated classic wardrobe staples for women.
