Sofft Shoe Company Relocates Corporate Offices
Söfft Shoe Company, a division of HHBrown Shoe Company, has officially announced it’s relocation of their corporate offices. Söfft Shoe Company, formerly called Lowell Shoe Company, has resided in Hudson, NH for the past 25 years. As of September 10, Söff
Reebok Supports Breast Cancer Awareness
Reebok has again signed on as the official global footwear and apparel sponsor of the 2008 Avon Walk Around the World for Breast Cancer. Reebok's Pink Ribbon branded products help raise awareness for the Avon events and, in addition, Reebok has made
Pony Back in Endorsement Game
Pony International signed an endorsement agreement with Wilson Chandler, the New York Knicks 2007 first-round draft pick, for the re-launch of its performance basketball line for fall 2007. Wilson will be featured in a national advertising campaign that
KEEN Launches Sustainability Contest
KEEN has launched Hybrid.STAND, an innovative initiative designed to inspire ideas around sustainability. Hybrid.STAND includes two major components: the STAND online contest and a documentary film. The campaign culminates at the Hybrid.STAND Festival in
NGF: Golf Rounds Down 2.7% in August
The National Golf Foundation is reporting that rounds played in the U.S. in the month of August decreased 2.7% compared to the same month last year. As a result, the year-to-date figure is down 0.8% through August, though the premium public segment is sli
The Finish Line Counter-Sues Genesco…
Late Friday, The Finish Line, Inc. announced it had filed an answer, counterclaim, and third-party claim for declaratory judgment in connection with the suit filed the prior week by Genesco, Inc. to force FINL and its financing partner, UBS, to consummate
The Tour of America Could Really Become a Reality…
A new bicycle race that will cross the United States is being organized by Aqu, Inc., an NC based sports marketing company. “The Tour of America” will cover approximately 4,000 miles from the Atlantic Ocean to the Pacific Ocean, with 27 stages held during
Is Finish Line Already Looking Past Genesco?
The Finish Line, Inc., while embroiled in a dispute with Genesco, Inc. over its planned acquisition of the GCO business, may have hinted at some non-financial reasons why the deal may not make as much sense as it first did when announced this past spring.
Fuji Parent to Acquire Kestrel…
Advanced Sports, Inc., the owner the SE and Fuji Bikes brands, has reached an agreement to purchase Kestrel Bicycles. Under the agreement, ASI has acquired the rights to the Kestrel brand, trademarks and intellectual property, along with its marketing ass
Johnson Outdoors Receives $11.2 mm Tent Order
Johnson Outdoors Inc. recently received military orders totaling $11.2 million with anticipated delivery in the first half of calendar 2008. The recent orders came as the company’s Binghamton, New York tent manufacturing operation was ramping down produc
Vail Expects Strong 2008 on Early Pre Bookings…
Vail resorts finished off their fiscal 2007 with significant improvements to their full-year top and bottom lines in spite of a double-digit decline in Q4 revenues and an increase in the company’s seasonal fourth quarter net loss. Total revenue for the qu
Sport Supply Group Names Pitts as CFO
Sport Supply Group, Inc. has appointed John Pitts to the position of CFO. Pitts was formerly the sr. vice president of finance, and replaces William Estill who officially retired on September 28, 2007…
Columbia Signs License for Pet Products
Columbia Sportswear Company entered a licensing agreement with RC Pet Products to design, manufacture and market a new line of Columbia Sportswear-branded pet products aimed at outdoor consumers…
Worldwide Buying Group Concludes Fall Show; Sets ’08 Dates
Worldwide Buying Group has just concluded their fall tradeshow in Reno, Nevada, which was held at the Reno-Sparks Convention Center. The general show featured spring purchasing for Footwear, Fishing Tackle, Outdoor/Camping, Men’s, Women’s and Children’s A
Optic Nerve Promotes Three; Hires Three
Optic Nerve and its parent company, Mountain Shades, Inc., announced have promoted three employees and added three new sales representatives. Bud Doyle was promoted to national sales manager; Greg Niver added southern sales manager to his duties; and Bob
