SGB Executive

Adidas Announces Movember Partnership

Adidas has become an official partner of The Movember Foundation. The global organization is committed to generating funds and raising awareness for prostate cancer, testicular cancer and mental health…

RECALL: 5,000 Cane Creek Rear Shocks

Cane Creek Cycling Components Inc. of Fletcher, NC has recalled about 5,000 rear shocks sold in Canada and the United States this year because their high-speed rebound dials are labeled backwards…

Boot Barn to Celebrate Grand Opening of New Store in Atwater, CA

Boot Barn will celebrate the opening of its newest store Nov. 7 through Nov. 9. The new almost 10,000 square foot store is located in Atwater, CA at 1269 Commerce Avenue across from Target. This will be the company's 38th store in California…

Asics America Honors A Marathon Way Of Life

In celebration of every type of marathoner, Asics America, an official sponsor of the New York City Marathon for over 20 years, is bringing its “We Are Marathoners” campaign back to the Big Apple for this year's TCS New York City Marathon. The multi

Interbike Moves IBD Summit to Tempe

Interbike will hold next year's IBD Summit near Tempe, AZ in January, marking the first time in the event's history it has not been held in April alongside the Bicycle Leadership Conference and the Sea Otter Classic in Monterey, CA…

Garmin Fitness Sales Growth Slows to 43 Percent in Q3

Garmin reported sales at its Outdoor and Fitness segments increased by 19 and 43 percent respectively in the third quarter and predicted its financial results would reach the high end of its guidance for the year…

Tubbs Opens Snowshoe Adventure Center at Vermont Inn

Tubbs Snowshoes will open its first Tubbs Snowshoes Adventure Center at Woodstock Inn & Resort this winter. Tubbs Snowshoes has deep roots in New England from its founding in Maine in the early 1900’s and its previous World Headquarters in Vermont,

Foot Locker Launches John Wall Commercial

Foot Locker, Inc. debuted its latest commercial featuring NBA star John Wall and his first Adidas signature basketball shoe, the J Wall 1, available exclusively at Foot Locker. The latest ad breaks with the start of the NBA season and is part of Foot Lock

47 Brand Partners with Operation Hat Trick

’47 Brand, a the maker of fan apparel and headwear, said it will continue to support Operation Hat Trick (OHT), a program that generates awareness, support, and funding for the recovery of America’s wounded warriors through donations to partic

TRX Promotes Paul Zadoff To President

TRX, the maker of functional training programs and creator of Suspension Training bodyweight exercise, has promoted Paul Zadoff to the role of president where he will head the TRX leadership team in charge of successfully driving the brand’s next ch