SGB Executive Footwear

New Digs Bolster Adidas Outdoor’s Growth Plans

Adidas Outdoor USA has opened a new office in Golden, CO, giving the company a strategic hub in the Rocky Mountains as it looks to gain share across trail running, cycling, hiking and climbing footwear and apparel categories.

Skechers’ Shares Crash On Weak Guidance

Shares of Skechers USA Inc. were trading down about 25 percent in mid-day trading Friday after the company issued softer-than-expected sales and earnings forecasts for its fiscal second quarter following a solid start to the year.

Study: Nike Recognized For Rep

Nike ranked second among American’s Most Reputable Companies by the Reputation Institute, a leading research and advisory firm focused solely on corporate reputations. The US RepTrak rankings measure the public’s perception of companies based on seven dimensions: innovation, leadership, governance, citizenship, workplace, performance, and products.

Camping Taking Off

Driven by an influx of younger and more ethnically diverse newcomers, camping is making a comeback with more than 6 million campers arriving over the last three years, according to the 2018 North American Camping Report. The report still found conflicted about technology as part of the camping experience and their commitment to “un-plug” in the outdoors.

Frank Hugelmeyer Sees RVs Supporting Camping’s Growth

With the RV (recreational vehicle) industry seeing record sales over the last three years at a double-digit growth pace, it’s no surprise to Frank Hugelmeyer, president of the Recreation Vehicle Industry Association (RVIA), that camping is seeing an uptick.

SFIA: Sporting Goods Scores Highest Annual Growth In Three Years

SFIA’s 2018 Manufacturers’ Sales Report showed sales in the sports and fitness industry grew 2.9 percent in 2017, representing the best annual growth in three years. Strong category performance was seen in basketballs, batting gloves, camping coolers, sports bras, fitness/workout footwear and fishing equipment.

College Basketball Scandal Spreads To Kansas And NC State

Kansas and North Carolina State have joined Louisville and Miami (Fla.) in the FBI’s ongoing probe into corruption in college basketball as federal prosecutors in New York added additional criminal counts to the indictment of former Adidas executive Jim Gatto.

Adidas And Vans Winning With Teens

Adidas, Vans, Supreme, Champion and Lululemon all saw a strong uptick in mindshare among teens in Piper Jaffray’s 35th semi-annual Taking Stock With Teens survey. Nike, Converse and Under Armour all lost ground.

Nike Continues Tech-Buying Binge

The acquisition of Invertex promises to move Nike further down the road of being able to offer more personalization and customization to consumers while addressing the complexities of finding the correct shoe size online.