The number of U.S. consumers tracking their health data with wearables has more than doubled since 2013 while they are also becoming more engaged in their own health care through technology and data sharing, according to new research from the Deloitte Center for Health Solutions.
Category: Sports/Fitness
Fabletics Collection To Benefit MindUP
Fabletics, the active-lifestyle brand co-founded by Kate Hudson in 2013, announced the first partnership between Hudson and her mother, actress Goldie Hawn, to launch a global capsule collection in support of The Goldie Hawn Foundation’s MindUP.
The Tiger Effect: Woods’ Victory Boosts All Golf Stakeholders
When Tiger Woods won his first PGA title in five years Sunday by clinching the Tour Championship, the golf industry roared a collective “hurrah” at Woods’ victory, fully understanding that whenever Tiger makes a tournament cut and dons his signature red shirt for the Sunday round—but especially when he wins—everyone benefits.
Nike’s Momentum Continues In Q1
Nike Inc. reported double-digit revenue growth in the first quarter ended August 31. The performance was driven by the continued success of the Consumer Direct Offense, which fueled growth across all geographies as well as wholesale and Nike Direct, led by digital.
Target Decorated Apparel Appoints President
Target Decorated Apparel, a leading contract decorator for the promotional products and retail industries, announced that Kevin Schardt has been appointed president. Schardt will assume the role previously filled by Target Decorated Apparel owner and chairman, Steve Kanney.
Sears’ CEO Urges Broad Debt Restructuring
Sears Holdings Corp CEO Eddie Lampert’s hedge fund in a regulatory filing called on Sears’ board to sell $1.5 billion more in real estate and restructure $1.1 billion in debt in order to stave off a bankruptcy filing.
Technogym Becomes Official Supplier Of PGA Tour
The PGA Tour and Technogym have announced a multi-year partnership designating Technogym as an Official Supplier of the PGA Tour Player Performance Center.
Bill Murray’s Golf Apparel Company Signs Office Lease In East Austin
William Murray Golf, a golf apparel company owned by actor and comedian Bill Murray and his six brothers, have leased an office space at 1308 E. Seventh St., Austin, TX.
U.S. Polo Assn. Named Official Apparel Sponsor Of China Open Polo Tournament
USPA Global Licensing Inc. (USPAGL), the official licensing arm and broadcaster of the United States Polo Association (USPA), along with its China licensing partner, Yicai Brands Management, announced that U.S. Polo Assn. will be the official apparel sponsor of the 2018 China Open Polo Tournament.
Brooks Offers Runners Incentives For Twin Cities Marathon
Brooks Running Company is inviting marathoners and 10 milers to participate in the “Outrun Yourself Challenge,” which encourages runners to strive for a new goal. Runners who improve their overall race time from 2017 will be awarded for their accomplishment with prizes including Brooks gear and entry into the 2019 Medtronic Twin Cities Marathon.
High School Sports Participation Increases For 29th Consecutive Year
Led by an additional 15,009 participants in girls sports programs, the overall number of participants in high school sports increased for the 29th consecutive year in 2017-18, according to the annual High School Athletics Participation Survey conducted by the National Federation of State High School Associations (NFHS).
Nike Celebrates Tiger Woods First Win In Five Years
Nike released some clever imagery honoring Tiger Woods and his victory at the recent PGA Tour Championship, his first PGA event win since 2013.
Earth Treks And Planet Granite Announce Parent Company, El Cap
Earth Treks Climbing and Fitness and Planet Granite Climbing, Yoga and Fitness on Monday announced the change of their corporate name to El Cap Holdings LLC.
Former GoPro COO Joins Tech Start-Up
Tile, a startup that makes an app and devices to help keep track of the location of things, appointed CJ Prober, former COO of GoPro, as the company’s new chief executive officer.
Stifel’s Inaugural Athletic Survey Shows Positive Spending Intentions
Stifel’s inaugural Athletic Apparel and Footwear Consumer Survey points to higher spending intentions for both athletic apparel and footwear in the next six months. Nike not surprisingly ranked as the preferred athletic brand across footwear and apparel categories but Under Armour, Adidas, Champion, New Balance, Vans, The North Face and Skechers are all resonating with key constituencies.
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