Academy Sports + Outdoors, Inc. announced plans to open its first two stores in Greater Indianapolis this fall in Westfield-Carmel and Avon.
Category: Sports/Fitness

Amazon Announces Prime Day 2023 Sales Event Dates
Amazon announced that the company’s 2023 Prime Day Sale will be held from July 11-12. As in previous years, Amazon Prime Day is a 48-hour sale offering Prime members-only discounts. Last year, Amazon Prime Day ran in more than 20 countries from July 12-13.
Canterbury Renews Partnership With British & Irish Lions
The British & Irish Lions extended its agreement with Canterbury as the official apparel partner and exclusive kit supplier for the 2025 Lions Tour to Australia. The rugby union team had partnered with Canterbury for the 2017 and 2021 tours.
National Golf Foundation Promotes Nathan To President/COO
The National Golf Foundation promoted Greg Nathan to president and chief operating officer. Joe Beditz, president and CEO since 1989, will remain CEO, working closely with Nathan.

Christy Sports Opens Re-Branded Big Sky Location
Christy Sports opened its newly rebranded store in Big Sky, MT, previously Grizzly Outfitters. The store is now Christy Sports Big Sky Town Center and marks Big Sky, Montana’s second Christy Sports location.

Fanatics And Pittsburgh Pirates Open New Clubhouse Store
The Pittsburgh Pirates, in partnership with Fanatics, officially opened the doors to a new retail experience at PNC Park. The new Pirates Clubhouse Store is a single level retail space that is more than double the size of the previous location.
TRX Taps Former Nike Product Innovator As SVP Of Engineering
TRX, the manufacturer of functional training products and training content, added former Nike innovator Matt Browne to its executive team as SVP of engineering, reporting to TRX CEO Jack Daly
Puttshack To Open Location In Ohio
Puttshack continues to expand, signing a new lease agreement at The Galaxy at Polaris in Columbus, its first location in Ohio, with a tentative opening date in late 2024.

Study: Golfers Are More Satisfied With Custom Fitting Experience, Game Improvement
In the post-pandemic golf world that has seen a surge in participation and newcomers to the game, custom fitting of golf clubs continues to gain in popularity as a new study shows that golfers are highly satisfied with their fitting experience.

Amer Sports’ Debt Ratings Upgraded By S&P
S&P Global Ratings upgraded the debt ratings of Amer Sports Holding Oy due to the company’s robust operating performance, thanks to a strong performance in China, the continuous acceleration of the Arc’teryx brand, and positive momentum in its footwear division driven by the Salomon brand. Amer’s sales grew 30.3 percent in 2022.

Fanatics Partners With LaLiga On Omnichannel Retail And Manufacturing Partnership
European football league LaLiga launched its first online retail shop with Fanatics as part of a wide-ranging omnichannel retail and manufacturing partnership.
Reebok Enters Into Smart Eyewear Licencing Agreement
Innovative Eyewear, Inc. announced that through an agreement with Authentic Brands Group, it had licensed the Reebok brand for smart eyewear.
Life Time’s New York City Expansion Continues With Indoor Pickleball And Athletic Club
Life Time reported it entered into a lease agreement with Vornado Realty Trust to occupy more than 53,000 square feet on the first three floors of the Penn 1 building adjacent to Madison Square Garden in New York City, featuring indoor pickleball and an athletic club.

VF Corp. Appoints New CEO to Lead Parent of The North Face, Vans And Timberland
VF Corporation’s Board of Directors appointed Bracken Darrell as president and CEO, effective July 17. Darrell joins VF Corp. from Logitech International SA, where he has been president and CEO since 2013.
Norwegian Sports Retailer Issues Warning On Q2 Profits
Norwegian sports retailer XXL warned it expects to report a loss in the second quarter due to “weak consumer sentiment and reduced demand for sporting goods in general.”