Six of the 11 top reasons for working out are not physical: stress relief, relaxation, better quality of life in the future, improved mental state, desire to live longer and feeling healthier.
Category: Sports/Fitness

Amazon Partners With Tough Mudder
The agreement will include health, training and wellness content produced by Tough Mudder, an Amazon.com/ToughMudder storefront and on-site event presence at Tough Mudder’s North American events in 2017.

Performance Health Names Lindsey Vonn As TheraBand Ambassador
Performance Health signed Vonn as a brand ambassador for TheraBand, an elastic resistance, rehab and exercise product company that is part of the Performance Health family of brands.

REI To Relocate Englewood, CO Store
Outdoor co-op REI shared plans to relocate its Englewood, CO store to nearby Greenwood Village in the fall of 2017.

Delta Apparel’s Q2 Profits Improve
Delta Apparel Inc. reported that for its fiscal 2017 second quarter ended April 1, 2017, net income increased nearly 33 percent to $4.5 million, or 58 cents per diluted share, compared with $3.4 million, or 43 cents per diluted share, for last year’s second quarter.

Black Diamond Trims Q1 Loss
Black Diamond Inc. reduced its loss in the first quarter as sales advanced 9 percent due to strong growth across each of its different product categories of climb, mountain and ski.

Sweaty Betty Teams Up With Movemeant Foundation
Movemeant Foundation, a nonprofit organization, and Sweaty Betty, a London-based activewear brand, partnered to lead “Dare to Bare” in both San Francisco and New York.

MusclePharm Appoints U.K. Sales Director
Prior to joining MusclePharm, Daniel Clark served in various roles for six years at USN UK, a global sports supplement company.

Former Jarden Outdoor Segment Sees Meager Q1 Growth For Newell Brands
Growth from Contigo beverage containers, Coleman coolers and Team Sports was partially offset by inventory destocking at Fishing and ongoing challenges on Coleman camping.

Maximum Human Performance Signs New Athlete Team
Timed with the launch of MHP’s new formulations, the athletes will appear in the brand’s new “Your Body of Work – Driven by MHP Science” campaign set to debut later this month.
NSGA Report: Sports Participation Had Mixed Results In 2016
Segments experiencing growth included Open Water Sports, Shooting Sports, Fitness Activities, Team Sports and Outdoor Activities, while Wheel Sports, Individual Sports, Indoor Games, Personal Contact Sports and Snow Sports declined.

Dorel Sports Sees Cycling Profits Rebound
“Dorel Sports improved materially as a restructuring efforts and more cost efficient cost structure are now bearing fruit,” stated Martin Schwartz, president and CEO of Dorel Industries.

MLB Champion Ryan Howard Joins SeventySix Capital As A Partner
Ryan Howard announced his role as a partner at venture capital firm SeventySix Capital, which invests in innovative seed and early stage consumer-facing tech, retail, sports and wellness companies.

Newell Brands Lifts Q1 Guidance On Improved Q1
Newell Brands reported pro-forma core sales in its Play segment grew 0.5 percent as solid growth on Beverages, Coolers and Team Sports was largely offset by substantial inventory destocking on Fishing and selected Coleman product categories.

Aisle Talk, Week Of May 1
Top headlines from the active lifestyle industry you may have missed this week.