Johnson Outdoors Gear, Inc., named three new sales agencies to spearhead sales of its Eureka!, Jetboil and Silva brands to outdoor specialty retailers…
Category: Sports/Fitness
Bergans of Norway Appoints Elite Freeride Skier
Bergans of Norway announced Lorraine Huber joins its roster of international athletes. At the age of 34, Huber is a top 10 ranked freeride skier and a true pillar of the skiing community…
STX Partners with Major League Lacrosse
Baltimore-based STX has partnered with Major League Lacrosse, the outdoor lacrosse league, to provide equipment to MLL players for the 2014 season…
Hoka One One Signs Middle-Distance Runner Mike Rutt To Elite Team
Hoka One One, a division of Deckers Outdoor Corporation, has added middle-distance runner Mike Rutt to its team of elite athletes…
Flip Flop Shops Expands into South Africa
On the heels of announcing expansion plans in the Middle East, Flip Flop Shops announced plans to establish and develop 25 additional shops throughout South Africa, Zimbabwe and Mauritius…
Newton Running Appoints VP of Marketing
Newton Running has hired Mike Nesladek as vice president of marketing. Nesladek, with fifteen plus years of marketing experience, joins Newton from Anheuser-Busch…
Horny Toad Reveals Latest Hires
Horny Toad, which recently completed its hand off of the Nau apparel brand to the owners of South Korea's Black Yak outdoor brand, revealed three key personnel changes aimed at propelling its core Horny Toad apparel brand to…
Under Armour and Nike Settle Trademark Infringement Lawsuit
Under Armour and Nike agreed to settle a trademark infringement lawsuit over Under Armour's use of the “I Will” slogan. The terms of the settlement weren't disclosed. The suit alleged Nike in an advertising campaign has used Under Armour's
Black Diamond Confirms Strong Q4, Explores Overseas Options for Gregory
Black Diamond, Inc. expects to report record fourth quarter 2013 sales of approximately $60.4 million, up 24 percent from the year-ago quarter thanks to strong growth across all its brands, categories and major geographies. CEO Peter Metcalf also disclose
Outsiders Ball Gets Pro Bono Marketing Support From Minneapolis Firm
The Outdoor Foundation, the charitable arm of the Outdoor Industry Association, said the Minneapolis marketing agency Periscope has agreed to become the pro bono agency of record for the Outsiders Ball, which raised more than $350,000 for youth outreach p
Cablz Sues Chums for Patent Infringement
Cablz, Inc. has filed a patent infringement lawsuit against Chums, Inc. in United States District Court for the Northern District of Alabama…
ATF Extending Term of Import Permits to Two Years
The Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) has published a new Final Rule that, effective April 8, 2014, extends the standard term of import permits for firearms, ammunition, and defense articles from one year to two years…
SFIA to Again Lobby Congress on National Health Through Fitness Day
Over 100 sports and fitness industry leaders will team with recognized athletes in Washington D.C. on Mar. 5 for SFIA’s National Health Through Fitness Day. A current list of athletes and their sponsoring company scheduled to attend include football
NSSF Opens Up ‘Premium’ Membership to All Retail Members
In conversations during the past few months, an overwhelming majority of new National Shooting Sports Foundation retail members have asked NSSF about its Premium Retailer Membership…
ArmaLite, Inc. Announces New President
ArmaLite, Inc. announces the appointment of Tommy Thacker as new corporate President…
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