JD Sports Fashion Plc reported sales from continuing operations grew 25 percent to £1.52 billion in 2014 as its Sports Fashion segment rode the athleisure trend and European expansion to impressive growth that more than offset weather related discounting
Category: Outdoor
Athleisure Trend, European Expansion Drove Record Results at UK’s JD Sports Fashion in 2014
JD Sports Fashion Plc reported sales from continuing operations grew 25 percent to £1.52 billion ($2.0 bn) in 2014 as its Sports Fashion segment rode the athleisure trend and European expansion to impressive growth that more than offset weather related di
UK Bike Maker Tandem Looks to LEVs and Toys to Drive Growth
Tandem Group PLC reported revenue grew 10.5 percent in 2014, but that only 30 percent of the growth came from its bicycle business, which continues to face challenging conditions in the United Kingdom's independent bicycle dealer (IBD) channel…
Zalando’s Q1 Results Beat Plan
Zalando SE, the German fashion e-tailer, reported group revenues and adjusted EBIT exceeded expectations in the first quarter, mainly due to a strong start on the spring/summer season across Europe and the UK…
Eddie Bauer Celebrates 20th Anniversary with American Forests
In celebration of Earth Day, Eddie Bauer announced, in association with American Forests, a goal of planting 500,000 trees in 2015. This initiative marks the 20th anniversary of Eddie Bauer's “Add a Dollar, Plant a Tree” campaign…
Skechers Signs Sugar Ray Leonard to Support Relaxed Fit Campaign
Skechers USA, Inc. signed boxing great Sugar Ray Leonard for a campaign to support its Relaxed Fit collection…
New Balance Launches Fitness Challenge
In partnership with New Balance and Playworks, Curtis Granderson and the Grand Kids Foundation announced the creation of the New Balance Fitness Challenge, a six-week program to help promote healthy lifestyles for youngsters…
OIWC Pitchfest Applications Due June 1
The OIWC is soliciting candidates for a new program that gives women a chance to pitch their innovations or product ideas to outdoor industry executives in Salt Lake City on the eve of Outdoor Retailer Summer Market…
Timbuk2 Sponsors Red Hook Crit
Timbuk2 is sponsoring the 2015 Red Hook Criterium Championship Cycling Series, which will take place at a track in Brooklyn on Saturday, April 25…
Mountain Hardwear Releases Finding Winter Video
Mountain Hardwear released a video to commemorate moments shared through its 2015 Finding Winter ambassador program…
Adidas, BAA and Marathon Sports Open First RunBase in U.S.
Adidas and the Boston Athletic Association (B.A.A.), organizer of the Boston Marathon, officially opened the Boston Marathon RunBase in partnership with Marathon Sports, Inc…
German Smart Bike Company Raises $4MM
COBI, a German developer of connected biking systems, is poised to receive more than $4 million from European investors for production and establishment of distribution, marketing and customer service…
Pelican International Names Midwest Rep Agency
Pelican International has hired Larson Brothers LCC as its sales agency in the Midwestern states…
Report: Nike Close to NBA Deal
Nike is near a deal to replace Adidas as the uniform provider for the NBA, according to a report in The SportsBusiness Journal. In early March, Adidas said it would not extend its deal as the official apparel sponsor of the NBA after the 2016-17 season,
Holloway Sportswear Adds Two New Sales Reps
Holloway Sportswear announcing the hiring of two reps representing Minnesota and South Dakota…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal