Reynolds Cycling, engineers and manufactures of premium carbon composite bicycle wheels sold in more than 48 countries worldwide, is updating its Ride to Decide demo ride program for 2017.
Category: Outdoor
SIA’s New Headquarters Opens For Business
Snowsports Industries America issued a letter from its President Nick Sargent announcing its new headquarters are officially open in Park City, UT.

Selle Royal Group Takes Over Brands’ Dealer Sales
The owner of Selle Royal, fi’zi:k, Brooks and Crankbrothers says the move will free up brand managers to focus on consumers and products and cut costs.
Gore Fabrics Extends Taiwanese Partnership
Under the partnership, Formosa Taffeta Co., Ltd. will boost its production of consumer fabrics so W. L. Gore & Associates Inc. can focus on product innovation.
NPS Visits Fall in August
Visitation to national parks dipped 2.32 percent in August, but remains well above its year-to-date level from a year ago, National Park Service data show.
Slovenia’s Elan Names Three Senior Leaders
The appointments complete a transition toward a western-style management structure for the maker of advanced composites used in skis, snowboards and other products.

Eurobike’s Extra Consumer Day Disappoints
Eurobike will scale back in 2017 after an extended consumer show over the weekend disappointed exhibitors, show organizers announced.

Sister Brands Are Finally Roommates
Big Agnes Inc. and Honey Stinger will consolidate their offices under one roof in Steamboat Springs, says Bill Gamber, co-founder and president for both brands.
Patagonia Founder Updates His Memoir
Penguin Books has released an expanded edition of Yvon Chouinard’s 2006 memoir featuring a completely rewritten chapter on his his environmental philosophy.

Mission Ready To Acquire Outerwear Maker Wild Things
Defense consulting firm to pay $4.5 million for military and outdoor apparel and gear brand, growing its manufacturing and product capabilities.

Halfords Group Plc Releases Summer Results
The UK retailer reported same-store sales surged in the seven weeks ended Aug. 19 as customers splurged on bikes, roof top boxes and other summer vacation gear.

Lululemon Athletica Inc. Gets Its Groove Back
Despite growing competition and lower traffic, the seminal athleisure brand grew same-store sales, average ticket and gross margins in the quarter ended July 31.

Shift Toward Direct Sales Saps Peak Performance
The Swedish ski, golf and outdoor apparel brand reported lower margins on higher sales in its latest quarter, as it focused on its direct business.

Aisle Talk, Week of August 29
Headlines from the active lifestyle industry this past week you may have missed.

By the Numbers, Week of August 29
The leading figures from this week’s news in the active lifestyle space.