Gear Aid Launches YouTube Channel

Gear Aid, the trusted repair and maintenance brand for outdoor equipment, is pleased to announce the launch of Gear Aid TV. Featuring DIY gear repair videos, Gear Aid TV helps viewers restore and maintain used camping gear, outdoor equipment and outerwear

Louisville Slugger Partners With Perfect Game USA

Louisville Slugger announced that it will be partnering with Perfect Game USA, the premium high school tournament and showcase operator. Louisville Slugger will initiate the partnership at Perfect Game tournaments and showcases across the country…

Patagonia Launches Vote the Environment Campaign

Patagonia Inc. launched its Vote the Environment campaign in which it asks customers to register to vote, learn about candidates' environmental records and vote for the world they want to live in. The apparel company has partnered with the rock band,

Billabong to Raise Capital, Slashes EPS Outlook

Billabong International Ltd. announced plans to raise A$225 million ($229 million) selling new stock at a discount to repay debt while also lowering its earnings forecasts. The Australian-based surf giant also revealed that Chairman Ted Kunkel plans to re

Prince Sports Acquired by Battle Sports Science

Principals of Battle Sports Science and Waitt Company have formed Active Brands Company and a wholly owned subsidiary, Prince Americas, to acquire the operating assets of Prince Sports. That includes the exclusive license to the Prince, Ektelon, and Vikin

Superfeet Sponsors Youth Football Camp

Superfeet Worldwide Inc. is the headlining sponsor for the 2012 Koenen / Locker Youth Football Camp taking place June 25th in Ferndale, WA and will provide supportive premium insoles to all campers…

Mexico and Canada to Join TPP Talks

Mexico and Canada have accepted invitations to join the Trans-Pacific Partnership (TPP) in a move that marks a significant opportunity for the outdoor industry…

Atomic USA Names new Sales Rep for CA/NV

Dana Greenwood has been hired to represent Atomic USA as the sales rep for California and Nevada effective June 15. Dana will be representing both the Alpine and Nordic categories for Atomic…