The University of North Dakota and Adidas announced a new multi-year partnership in which the Portland, OR, based company will be the official athletic footwear, apparel and accessory brand of the Fighting Hawks through the 2024-25 season.
Category: Footwear
MBT Shoes Signs SIMBOL Communications As PR Agency Of Record
Refocusing efforts in the U.S. market, MBT hired Park City-based SIMBOL Communications as its public relations agency of record. SIMBOL will handle PR for all lines but will focus primarily on the technical running and fitness models.
Champion Plans Premium Footwear Collection
Champion, in a partnership with BBC International, is launching a premium footwear program, according to Footwear News.
Famous Footwear’s Q3 Revenues Inch Up 0.9 Percent
Famous Footwear total sales of $473.1 million were up 1.1 percent, while back-to-school same-store-sales were up 2.6 percent and third quarter same-store-sales were up 0.9 percent.
Under Armour Footwear Chief To Depart
Peter Ruppe, SVP of footwear at Under Armour, is leaving the company, according to a report in the Wall Street Journal.
Deckers Brands Files Investor Presentation Highlighting Marcato’s False And Misleading Statements
Deckers Brands filed an investor presentation highlighting Marcato’s continued alleged false and misleading statements about Deckers and Marcato’s nominees’ lack of critical and relevant skills, as well as industry and board experience.
DSW Absorbs Massive Writedown For Ebuys
DSW Inc. took a significant impairment charge for Ebuys, an off-price online retailer acquired early last year, while also reducing its outlook for the year due to shortfalls at Ebuys and the impact of weather.
DSW Inc. Lowers Full-Year Guidance On Weather Woes
DSW Inc. slightly reduced its guidance for the year due to lower expectations for Ebuys and the impact of weather related disruptions this quarter.
Shiekh Shoes Seeks Financing
Shiekh Shoes is seeking financing to avoid a bankruptcy filing, according to a report in Reuters. Owner Shiekh Ellahi blamed the urban chain’s struggles on online competition.
Maurice Sporting Goods Files For Bankruptcy, Pursues Sale
Maurice Sporting Goods Inc., one of North America’s largest distributors of outdoor sporting goods, announced that it has reached a definitive agreement to sell its assets to Middleton Partners. To facilitate the transaction, Maurice and its subsidiaries today filed voluntary petitions for reorganization under Chapter 11 of the U.S. Bankruptcy Code.
Academy Sports To Sponsor Texas Bowl
Academy Sports + Outdoors has signed a three-year deal to become the title sponsor the Texas Bowl, a collegiate postseason showdown between teams from the Big 12 and the Southeastern conferences.
Darn Tough Adds Southeast Territory Sales Team
The manufacturer of performance outdoor and lifestyle socks welcomed Decker and Associates to the team as the agency of record in the Southeast territory.
Runner’s Roost In Orchard Park Sold
Runner’s Roost, based in Orchard Park, NY, has been sold to longtime employee Michelle Fox.
Nike Launches First Odell Beckham Jr. Lifestyle Shoe
Nike has released its first lifestyle sneaker with the Special Field Air Force-1 model inspired by the New York City taxi.
IOC Launches Olympic Brand Campaign ‘Become The Light’
The International Olympic Committee (IOC) launched a new integrated brand campaign, “Become The Light”, that aims to promote the Olympic values of excellence, friendship and respect.
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