The “Not Your Dad’s Shoe Company” campaign is part of a strategic repositioning that “leverages the brand’s legacy while modernizing to remain relevant and breakthrough in today’s landscape.”
Category: Footwear
NRF Appears to Promote Two Monthly Sales Trend Reports with Differing Data
March’s core retail sales as defined by the NRF, based on the census data but excluding auto dealers, gas stations, and restaurants, were up 1.1 percent seasonally adjusted from February and up 3.2 percent unadjusted year-over-year.
The Resurgence of Wholesale, Harnessing New Strategies for 2024, Part 1
This is Part 1 of 3 in a series of sponsored post from ENDVR.
Nike E-Com Executive to Lead Sephora’s China Operations
Ding Xia is responsible for turning around Sephora’s ailing business in Mainland China.
Havaianas Parent Appoints Former Nike Exec as President Europe
Harm van de Camp will head up the European operations based in Madrid. He has over 18 years of experience in the footwear and fashion industry, having worked for Nike, leading the EMEA region across wholesale and DTC sales.
CNBC/NRF: March Retail Sales Grew 2.7 Percent
Total retail sales, excluding automobiles and gasoline, were up 0.36 percent seasonally-adjusted month-over-month and up 2.7 percent unadjusted year-over-year in March, according to the Retail Monitor.
Annual Footwear Study Sees Purchasing Most Consistent Around Promo Events
The 2024 Spring U.S. Footwear Consumer Survey found that athletic footwear will lead in purchasing growth this spring and summer, and footwear purchases are most consistently built around promotional moments when consumers can get their preferred brand at lower prices.
Study: Gen-Z Males Show Greatest Interest in Second-Hand Luxury Fashion
The luxury fashion resale industry is worth nearly $50 billion, with ongoing polling data showing that almost 35 percent of U.S. adults are at least “somewhat likely” to purchase second-hand luxury fashion and/or accessories in the next 30 days.
Salomon’s President & CEO Departs
Franco Fogliato, president and CEO of Salomon, is leaving the company for personal reasons. James Zheng, CEO, Amer Sports, will reportedly lead Salomon and the Outdoor Performance division on an interim basis.
Nike Doubles Down on Evolving Air to New Levels for Summer Olympics
Nike, Inc. will debut a new line of products that signals a multi-year innovation cycle, and plans to deliver better, faster and more efficient solutions for athletes this summer at the Paris Olympics.
Study: Gen-Z Lags Other Demos When Assessing Link Between Exercise and State of Mind
The Asics Corpration study of over 26,000 global respondents found that the more people exercise, the higher their State of Mind scores. Gen Z had the lowest scores, with an average of 62/100 compared to the Baby Boomers’ 68/100 and the Silent Generation’s 70/100.
P.F. Flyers Announces Brand Refresh, Expands Into Wholesale Distribution
P.F. Flyer’s partnership with Revolve and the Desert Adventure collection are the starting point of new offerings from the heritage company with plans to roll out more over the next year.
The Buckle Appoints VP of Women’s Merchandising
Stacey Manary has been employed by The Buckle since September 1995 and, most recently, was the retailer’s director of women’s denim merchandising and operations.
The Buckle Comps Down 9.4 Percent in Fiscal March
Net sales for the 2024 fiscal March period decreased 8.0 percent to $104.3 million from net sales of $113.4 million for the prior-year comparative period.
EXEC: Lululemon, Patagonia and Vuori Top Best Brands for Resale Report
Active lifestyle brands dominated the leader board in the latest annual resale report from ThredUp and doubled representation in the report’s Top 20 for Best Brands for Resale.
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