The North Face Launches “New Explorers” Campaign

The North Face launched a global campaign “to inspire the spirit of curiosity and enable a generation of new explorers through an expanded definition of exploration as a state of mind.” The campaign includes rapper/producer Pi’erre Bourne, snowboarder Jess Kimura, filmmaker Jimmy Chin and activist Mikhail Martin.

February Retail Sales Increase 4.4 Percent Over Last Year

February retail sales increased 0.3 percent seasonally adjusted over January and 4.4 percent year-over-year as the economy continued to grow, the National Retail Federation said. Sporting goods stores were down 3.4 percent year-over-year but up 2.2 percent from January seasonally adjusted.

Sporting Goods Stores Sales Rebound in November

Retail sales in November increased 0.9 percent over October on a seasonally adjusted basis and were up 6 percent year-over-year unadjusted, according to calculations released by the National Retail Federation.

Adidas Outdoor Sees Strength in Trail Running

Adidas Outdoor announced its pre-order sales for trail running footwear for spring 2017 increased more than 62 percent from last year. The collections include the Adidas brand’s Boost energy return foam, Continental Rubber and Gore-Tex waterproof membranes. “The outdoor trail running category is one of our strongest areas,” said Greg Thomsen, Adidas Outdoor managing director, […]