A 50 percent decline in the snow cover in December caused inventory at specialty snow sports shops to swell by 16 percent compared to their level at the end of last year, according to the latest RetailTRAK report released by SnowSports Industries America.
Category: Outdoor
High Sierra Honored for Marketing US Ski and Snowboard Team
High Sierra Sport Company, a manufacturer of innovative bags and adventure travel luggage, was honored by the U.S. Ski and Snowboard Association and SnowSports Industries America with the Doc DesRoches Award. The award recognizes a national team supplier
Nike Announces New Head for Western Europe
Nike Inc. announced that Bert Hoyt will become the vice president and GM of Western Europe, one of Nike's six divisional geographies. Hoyt will replace Brent Scrimshaw, 44, who after 18 years at Nike has decided to retire and return to his native Aus
Reef Inks Head-To-Toe deal with Luke Davis and Kai Otton
Reef is extending the depth and strength of its surf team with the 100 percent sponsorship of up-and-comer Luke Davis and ASP World Tour competitor Kai Otton. Luke and Kai will join the likes of Cyrus Sutton, Nick Rozsa and Mikala Jones…
POW Named Company of the Year by Avalaunch
Protect Our Winters (POW) was named “Company of the Year” at the inaugural Avalaunch Winter Market Awards presented by Outdoor Retailer. The awards took place during ORWM12 in Salt Lake City last week…
Callaway Golf’s Sales Off 17.2 Percent in Fourth Quarter
Callaway Golf Company’s net sales declined 17.2 percent to $154 million in the fourth quarter, compared to $186 million a year earlier, ending a tough year for the golf company and industry. But the Carlsbad, CA company said it expected its top and
New Report Highlights Inequity in Pedestrian and Bicycle Funding
While 12 percent of trips in the U.S. are by bike or foot, 14 percent of traffic fatalities are bicyclists and pedestrians, according to Bicycling and Walking in the United States: 2012 Benchmarking Report. Yet pedestrian and bicycle projects receive less
Savage Sports Corp. Closes PE Deal
Norwest Equity Partners (“NEP”), a leading middle market investment firm, made a significant investment in Savage Sports Corporation, one of the world’s premier providers of outdoor sportsman products…
Avia Named Presenting Sponsor of XTERRA
Avia will join forces with XTERRA — the nation's premier off-road triathlon and trail running series — as a Presenting Sponsor in 2012…
Rawlings Overhauls Website
Rawlings Sporting Goods Company, Inc., a subsidiary of Jarden Corporation introduced its new corporate website (www.Rawlings.com) and mobile-optimized digital platforms…
NBA Launches Healthy Choices Initiative
The NBA tipped off its NBA FIT Live Healthy Week, which will run through Feb. 2. During Live Healthy Week, the entire NBA family — led by the NBA/WNBA FIT Team — will join community members and partners to highlight the importance of healthy living…
Far Bank Hires Hutnak to Bolster Soft Goods Line
Far Bank Enterprises has hired Markus Hutnak as soft goods manager. Hutnak’s brings experience in both technical and fashion apparel, having held positions at Ralph Lauren, Mountain Hardwear and The North Face…
New Era Cap Donates to Support ‘Welcome Back Veterans’ Initiative
New Era, the official on-field cap provider for Major League Baseball, has partnered with Bourget's Bike Works, Inc. and Diamond Custom Cycles to build a one-of-a-kind Bourget Python Super Stretch dubbed 'MLB Stars & Stripes'…
JC Penney to Revise Pricing Methods and Limit Promotions
J. C. Penney Company, Inc. is shifting to a three-tier pricing model in a bid to improve shopper experience. Going forward the department store operator will offer everyday, regular prices; month-long values on seasonal items; and best prices on clearance
RECALL: 2,070 Nitto Handlebars
Euro Asia Imports of La Crescenta, CA, The Merry Sales Co., of South San Francisco, CA and Bicycle Technologies Intl., of Santa Fe, NM are voluntarily recalling about 2,000 bicycle handle bars in the United States and 70 in Canada because they can break w
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