Heapsylon, the creator of the Sensoria Fitness bio-tracking line of smart clothing, signed a non-exclusive worldwide distribution agreement with British shoe manufacturer Vivobarefoot for its Sensoria Fitness line of wearable technology socks…
Category: Outdoor
Chaco Names Agency of the Year
Chaco recently awarded Sullivan – Bishop Agency as its sales agency of the year…
Peak Expands Advertising Presence in New York’s Times Square
Peak, the Chinese athletic sportswear and footwear brand, unveiled its new advertisement at New York's Times Square on Jan. 1. The billboard features Tony Parker and Shane Battier dressed in traditional Chinese clothing sending their New Year's
Reed Exhibitions Acquires Capsule Trade Show
Reed Exhibition, which acquired the Agenda trade show last year, has added Capsule trade to its fashion trade show lineup. Founded in New York by Minya Quirk, Edina Sultank and Deirdre Maloney from fashion consultancy BPMW in 2007, Capsule has since mani
Converse Launches Footwear Collection With Black Sabbath
Converse Inc. launched the Spring 2014 Converse Chuck Taylor All Star Black Sabbath sneaker collection featuring five new styles inspired by Black Sabbath, the iconic heavy metal rock band…
REI Reshuffles Senior Management
REI announced SVP of Marketing Angela Owen and SVP of Merchandising Lee Fromson have both left the company. The retailer promoted Annie Zipfel to the position of vice president of marketing and named Susan Viscon as vice president of merchandising…
2014 Outlook: Cautious Optimism Found for 2014
With the arrival of a chilly temperatures for the first time in two years helping provide a lift to winter categories in December and early January, the sporting goods industry apparently closedthe year with more of a glass-half full outlook than the last
Trek Acquires Electra Bicycle Company
Trek Bicycle has acquired the Electra Bicycle Company. Joining the Trek family provides Electra with business and logistical support as well as distribution assets that will ensure the growth of the lifestyle cycling brand. Terms were not disclosed…
New Li and Fung Unit to Focus on Worker Safety
Li & Fung Limited has created a new business unit to focus more intensely on factory and worker safety following recent tragedies in the garment industry, as well as the on-going needs of its global vendor base…
Black Diamond CEO Named Director of Fed’s Salt Lake City Branch
Black Diamond Inc. President and CEO Peter Metcalf has been named a Director of the Salt Lake City Branch of the Federal Reserve Bank of San Francisco for a three-year term that begins Jan. 1, 2014…
Consumer Confidence Heads Upward in New Year
2014 is off to a solid start with an upturn in consumer confidence…
Bohning Archery Announces New Director of International Sales
Holly Henrickson, of Cadillac, Michigan has been named Director of International Sales for Bohning Archery…
Magpul Industries to Leave Colorado
Magpul Industries announces that it is relocating its operations to Wyoming and Texas…
Court Sides with Nike in Rory McIlroy Equipment Deal
A Californian court ruled that Nike acted within the law when signing Rory McIlroy on a $20 million a year equipment contract in 2012…
F1 Champ’s Ski Accident Reignites Helmet Debate
The skiing accident that left former Formula One race car champion Michael Schumacher in a coma last weekend has reignited debate over why serious head injuries are rising among skiers and snowboarders even as helmet use has grown dramatically…
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