Superfeet, the maker of insoles for the active lifestyle and outdoor industries, named 11 members of its first ambassador program, called the Super Squad…
Category: Footwear
2015 GoPro Mountain Games Drew 62,079 to Vail
The 2015 GoPro Mountain Games, which took place in the Town of Vail on July 4-7, 2015, attracted 62,079 spectators, according to an independent survey prepared by Intercept Insight, LLC. The survey also reported an economic impact of $4.87 million to the

Callaway Signs Julien Brun
Callaway Golf reached a staff pro agreement with former college golf phenom, Julien Brun…
ITC Judge Rules Garmin Violated Johnson Outdoors Patent
Garmin's SideVu sonar technology infringes on a patent held by Johnson Outdoors, according to an early ruling by an administrative judge at the International Trade Commission…
Bridgedale Adds Three U.S. Sales Agencies
Bridgedale North America appointed three new sales agents to serve 13 states and Washington D.C…
ICSC Survey: In-Store Experience Still Desired for BTS Shopping
The International Council of Shopping Centers' Back-to-School (BTS) Consumer Spending Survey found consumers still prefer physical stores for BTS shopping, with 83 percent of their purchases involving physical stores, including 7 percent of purchases
World Industries Signs Anthony Shetler
GVS America (GVS), owners of the heritage skate brand, World Industries, re-launched its skate team with former World Pro, Anthony Shetler…

Boston Mayor Celebrates Converse Rubber Tracks Opening
Boston Mayor Martin J. Walsh visited the Converse Rubber Tracks Studio at Converse's world headquarters on Lovejoy Wharf to show his support for local musicians…
Asics World Series of Beach Volleyball Expands Media Reach
Asics World Series of Beach Volleyball (Asics WSOBV) has partnered with Horizon Media to expand and engage audiences for the largest international beach volleyball event in the world outside of the Olympic Games…
Yogasmoga Sets West Coast Expansion
Yogasmoga, maker of yoga-inspired athletic apparel, plans to bring five new locations to California by fall 2015. The brand will open its West Coast flagship near Rodeo Drive in Beverly Hills…
GE Capital Expands Inventory Finance Program with Bass Pro Shops
Bass Pro Shops and Tracker Marine have extended their inventory financing program with GE Capital to include Fishing Holdings, LLC, a boat manufacturer Bass Pro recently acquired…
POC Appoints North American Bike Sales Manager
POC, manufacturer of helmets, apparel and accessories for cycling and skiing, has named Adam Bookwalter North American bike sales manager. Most recently, Bookwalter served as North American sales and marketing manager for Selle Royal USA…

New York Resort Opens Mountain Biking Park
Windham Mountain Resort in NY celebrated the grand opening July 10 of its lift-serviced Mountain Bike Park of downhill trails for pro- and intermediate- level riders…
Sole Hires Western Reps
Sole, the maker of insoles and sandals, hired Dry Creek Enterprises to represent California, Nevada and Arizona…
Native Eyewear Selects Kinetic as Mid-Atlantic Rep
Native Eyewear has selected Kinetic Representatives LLC to support their sales functions in the Mid-Atlantic area…