Bridgedale North America appointed three new sales agents to serve 13 states and Washington D.C.

The new agents will cover the outdoor, ski, trail and running sectors for Bridgedale in specific US territories, becoming an integral part of the Bridgedale’s North American team, headed up by brand president Colin Sanders.

Tod Burros will join the team to cover Pennsylvania, New Jersey, New York, Maryland, Washington DC and Delaware. 

Tom Fuhrman, who has worked in the skiing industry for more than 13 years with brands such as K2 Skis, Rossignol and Head Winter Sports, will represent Bridgedale in Michigan, Ohio and Indiana.

Lisa Mischke is looking forward to the challenges ahead as she represents the states of Minnesota, Iowa, North Dakota and South Dakota.

In addition to the three sales agents, Bridgedale North America has recruited bilingual customer service representative Leila Haddadi, who will join the sales and administration team at Bridgedale’s recently opened Toronto sales office.

Bridgedale North America is a subsdiary of Bridgedale Outdoor Ltd, a U.K. manufacturer of technical socks for Walking/ Hiking, Mountaineering, Running, Skiing, and Everyday use.