The outdoor apparel, equipment and sporting goods company and content marketing platform will host pint nights as part of a nationwide tour this fall.
Category: Apparel
Fenix Outdoor Reports Big Swing in Profits
Growth at the Fjällräven brand and a turnaround at the German retailer Globetrotter helped the company report an operating profit in the second quarter.
Tilly’s Q2 Profits Beat Plan
Tilly’s Inc. reported a small rebound in earnings in the second quarter that beat its internal plan, while same-store sales gained 0.8 percent.
KPMG Study: Cyberattacks Cause Consumer Alarm
Consumers are wary of the increased frequency of cyber-attacks against retailers, and many are ready to walk away from their favorite retailers if a breach occurs.
Converse… For Your Back?
Converse, the iconic shoe brand owned by Nike Inc. will release a capsule of water resistant gear for fall/winter ’16, which includes footwear…and apparel… and a backpack.
Dick’s Sporting Goods Sets Openings For Two Stores In CA
Dick’s Sporting Goods set grand opening celebrations for two stores in California in Lodi and Morgan Hill.
Differential Brands Appoints Jake Brandman as Swims President
Differential Brands Group Inc. appointed Jake Brandman, formerly Sanuk’s president, as president of the company’s Swims brand.
VF Corp. CEO Reaps Rewards
Chairman and CEO Eric C Wiseman sold less than 10 percent of his shares in the apparel company last week for a profit of roughly $12.0 million.
Gildan Completes Acquisition of Peds Legwear
The purchase price was $55 million in cash.
Modell’s Opens Two Locations in New York
Modell’s on Thursday will open its 11th location in Brooklyn as well as its first in Mount Kisco, NY.
G-Form Gains Major League Soccer Ambassador
G-Form, a leader in athletic impact protection, welcomed Bill Hamid, of D.C. United in Major League Soccer and the U.S. Men’s National team, as the brand’s newest ambassador for soccer.
Dick’s Sporting Goods’ Expanding Empire
While there’s plenty of uncertainty in the active-lifestyle retail marketplace, the national retailer is quickly taking advantage of the lapse to expand its presence.
Salomon Ultra-Runner Bags Leadville 100 Win
Salomon ultra-runner Clare Gallagher of Boulder, CO landed a win for the French-born company when she set the second fastest women’s time to date at the 2016 Leadville Trail 100 and landed the overall win at 19 hours, 27 seconds.
Sherpa Adventure Gear Names New Marketing Manager
Sherpa Adventure Gear appointed Holly Calloway as the brand’s newest marketing and public relations manager. Calloway will manage the brand’s communication and marketing strategy alongside the team already in place. In her new role, Calloway will lead the charge in all facets of the marketing mix and assist in expanding brand awareness globally.
Krimson Klover Designs Mission for First Descents
Krimson Klover, the CO-based women’s lifestyle apparel brand known for high-quality women’s apparel, has designed a giving back mission for First Descents during the latter half of 2016. First Descents is an organization providing outdoor experiences for young adults impacted by cancer.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal