Smartwool has become the official sock sponsor of the Ultra Tour Monte Rosa (UTMR) one-day ultramarathons and multi-day stage races.
Category: Apparel
Sports Direct Profits Drop More Than Half
Sports Direct reported earnings tumbled 58.7 percent in its year ended April 30. The U.K. sporting goods chain blamed the devaluation of British pound against the U.S. dollar.
Peak To Sponsor Romanian Olympic Team
The Chinese sportswear brand will serve as the official kit supplier to Romania’s Olympic teams until 2024. The deal covers all events sanctioned by the International Olympic Committee (IOC), including the Olympic Games, the Youth Olympic Games and the European Games.
Adidas And USA Volleyball Announce Multi Year Partnership
USA Volleyball and Adidas announced a multi-year partnership, in which the Portland, OR, based company will be the official athletic footwear, apparel and accessory brand for USA Volleyball. Adidas will replace Mizuno USA.
ICAST Sees Flat Attendance In 2017
ICAST, held July 11-14 at the Orange County Convention Center (OCCC) in Orlando, FL, saw close to 15,000 people registered for its 2017 show, close to year-ago levels.
Elite Sportswear Acquires Dreamlight Activewear
Elite Sportswear, the company behind GK Elite, acquired Dreamlight Activewear.
NRF Names New Chairman, Board Members
The National Retail Federation announced that Macy’s Executive Chairman Terry Lundgren has been elected chairman of the NRF Board of Directors. Lundgren replaces former HSNi CEO Mindy Grossman, who resigned from the board after leaving retail to head Weight Watchers.
Dick’s Shutters Chelsea Collective
Dick’s said in a statement provided to SGB Exec: “We opened Chelsea Collective stores as a lab to more thoroughly understand the women’s specialty athletic business. As the leases at both locations are expiring soon, we have concluded the very successful experiment. We have learned a great deal from Chelsea Collective and the valuable insights will be transferred to Dick’s Sporting Goods to better serve our female customers.”
Play It Again Sports Parent Sees Modest Q2 Profit Gain
Winmark Corp., the parent of Play It Again Sports, reported net income for the quarter ended July 1, 2017 of $5.8 million, or $1.29 a share, up from $5.4 million, or $1.25, a year ago, representing a gain of 7.4 percent.
Vie Active Opens Flagship Store In Sun Valley
Inspired by Founder Noa Ries’s hometown of Bondi Beach, the store has a laid-back beach house vibe, outfitted with a shell chandelier, drift wood hued floors and a collection of surfboards from Ries’s own personal collection.
Under Armour Extends Sponsorship With University Of Hawai‘i
Under Armour Inc. and the University of Hawai‘i announced a long-term partnership extension that designates Under Armour as the official outfitter of the 21-varsity intercollegiate athletic programs through June 2022.
Play It Again Sports Parent Sees Q2 Gains
Winmark Corp., the parent of Play It Again Sports, announced net income for the quarter ended July 1, 2017 of $5.8 million, or $1.29 a share, up from $5.4 million, or $1.25, a year ago.
Fleet Feet Unveils New Initiatives At Annual Conference
At its annual conference held in Pinehurst, NC, Fleet Feet unveiled three key initiatives to franchise owners: its first in-store 3D scanning technology, fit id; a reboot of the brand’s original brand positioning and consumer marketing campaign, fitlosophy; and a brand new e-mail platform and internal communication hub.
Nike’s Headquarters Expansion To Reportedly Cost $1 Billion
Nike’s ongoing expansion of its headquarters will cost more than $1 billion, according to a report in the Oregonian.
Paul Ryan To Visit New Balance Factory On July 20
U.S. House Speaker Paul D. Ryanwill visit the New Balance factory in Lawrence, MA on Thursday to discuss federal tax reform.
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