OIA Poised to Pivot in ’15

As Outdoor Industry Association enters 2015 poised to pivot on several fronts, including leadership, research and how its pursues its public policy agenda…

Confluence Acquires Boardworks

Confluence Outdoor made a big – albeit expected – splash in the paddlesports industry Monday by announcing it had acquired SUP and surf board maker Boardworks of Carlsbad, CA. In addition to manufacturing and distributing boards and accessories under its

Mizuno Hires VP, Product Management, Running Division

Mizuno USA appointed Mark Sheehan as vice president – product management, running division. Sheehan will report to Dick Lyons, Senior VP/GM – product divisions. Nike, Puma, Reebok and K-Swiss. Most recently, Sheehan was President of his own firm, Materia

MonkeySports Opens Denver Metro Location

MonkeySports, the big box retailer of hockey, lacrosse and baseball/softball equipment, opened its first location in Greenwood Village, CO; a 30 minute drive from Denver. The 15,125-square-foot superstore…

Moosejaw Tweaks Loyalty Program for 2015

Moosejaw announced several changes to its loyalty program that include discontinuing its High Altitude program that allowed its most loyal customers to earn discounts at an accelerated rate…

Top Fitness Trends for 2015

The American College of Sports Medicine (ACSM) announced its annual fitness trend forecast based on survey responses from thousands of fitness professionals. Body weight training, high-intensity interval training, educated/experienced fitness professional

Report: Fitbit Exploring IPO

Fitbit Inc is in talks with banks for its initial public offering in the United States, according to a report by Bloomberg. Sources told Bloomberg that Morgan Stanley would lead the IPO and the offering could raise up to $150 million…

Rider Sandals Sponsors Brazilian World Travelers

Rider Sandals will sponsor a “two year couchsurfing trip around the world.” A couple, Rômulo Wolff, 34, and Mirella Rabelo, 32, have left behind good jobs, their salaries and stressful lives in São Paulo, Brazil to travel around the world…

Sherpa Adventure Gear to Honor Ladies of K2 At OR

Sherpa Adventure Gear will host a reception to congratulate Dawa Yangzum Sherpa and Pasang Lhamu Sherpa on their successful summit of K2 in 2014. The event will take place at Outdoor Retailer Winter Market on Thursday, Jan. 22, 2015 from 4:00 to 6:00 p.m