By Jahla Seppanen At the 2016 Reebok CrossFit Games, July 19-24, Nike athlete Mat Fraser took his first win after coming in second the following two years. The 26-year-old’s victory shifted some attention away from the ever-growing CrossFit brand, Reebok, to the footwear/apparel giant Nike, who signed Fraser in December 2014 after an explosive debut […]
Category: Apparel

VF Corporation Cuts Forecast as Retailers Dial Back
VF Corporation lowered the full-year outlook for its flagship Outdoor & Action Sports Coalition amid very conservative ordering by U.S. retailers.

Aisle Talk, Week of July 18
A quick hit of the industry’s movers and shakers this week — hires, promotions, recognitions and new locations.

VF Outdoor & Actions Sports Lowers Outlook
VF Corporation lowered the full-year outlook for its flagship Outdoor & Action Sports Coalition after reporting its sales grew 2 percent in the second quarter ended July 2.
Accell Group’s Revenues Climb 10 Percent in First Half
Accell Group N.V. recorded revenues grew 10 percent in the first six months ended June 30.
361 Degrees is Official Supporter of 2016 Rio Games
361 Degrees will be an official supporter of the 2016 Rio Olympic Games. As the exclusive sports brand supporting the Games of the XXXI Olympiad, 361 Degrees will outfit the volunteers, medical staff, referees and operational staff
Dick’s SG Sets Grand Opening for Store in Brookfield, WI
Dick’s Sporting Goods will be opening its 12th store in Wisconsin
Coolcore Appoints VP of Global Marketing
Coolcore, the specialist in chemical-free cooling fabrics, hired David Ludd as vice president of global marketing

Stonewear Brings U.S. Manufacturing to Colorado
Stonewear, the Colorado-based women’s activewear brand, will bring its U.S. manufacturing closer to home with the addition of a new CO-based production facility.
Wolverine World Wide Opens New Waltham, MA Headquarters
Wolverine World Wide, Inc. announced the grand opening of its 245,000-square-foot-regional headquarters at 500 Totten Pond Road in Waltham, MA. The new Wolverine campus is home to the Sperry, Saucony, Keds and Stride Rite brands.

H&M Co-releases Campaign and Sports Collection
H&M’s campaign film celebrates the power of sports and self-belief to transform people’s lives.

Textile Exchange Anoints Sustainability Leaders
Textile Exchange (TE) listed apparel brands doing the most to enhance sustainability in the textile supply chain through their use of organic cotton and other “preferred fibers.”

Adidas Adds Swimmings’ Proud & Willis to its Roster
Adidas welcomed swimmers Benjamin Proud and Andrew Willis to its team.
New Balance Kicks-Off Liverpool FC Fan Pub Parties
New Balance is offering Liverpool FC (LFC) fans an opportunity to celebrate their passion with LFC Pub Parties in Pasadena and San Francisco. As the official kit supplier of LFC, New Balance is hosting two free events for Liverpool FC fans to unite off the field in advance of the soccer matches against Chelsea at […]
Macy’s Pilots IBM’s Watson for In-Store, Personalized Shopping Companion
Macy’s announced the pilot of “Macy’s On Call,” a mobile web tool that allows customers to interact with an AI-powered platform via their mobile devices.