Dick’s Sporting Goods will be opening its 12th store in Wisconsin and 649th store nationwide on Friday, August 5 at The Corridor in Brookfield, WI (345 Discovery Drive, Building E).

Dick’s three-day Grand Opening celebration will run through Sunday, August 7. The store will open at 8:00 a.m. Friday and Saturday and 9:00 a.m. Sunday.

On Friday, the first 100 people in line will receive a free Reebok Play Dry® T-Shirt. Adults who are in line at 7:45 a.m. on Friday will get a chance to open the Dick’s Sporting Goods Gift Locker. ‡‡

Former college and current pro basketball forward Sam Dekker** will make an in-store appearance from 12 p.m. to 2:00 p.m. on Saturday.

Saturday and Sunday giveaways include a free Mystery Gift Card for the first 100 adults in line. Adults who are in line at 7:45 a.m. on Saturday and 8:45 a.m. on Sunday will also get a chance to open the Dick’s Sporting Goods Gift Locker. ‡‡

“We’re pleased to be opening our newest Dick’s Sporting Goods in Brookfield, which will enable us to better serve the needs of athletes and passionate sports fans in the community,” said Lauren Hobart, Executive Vice President & Chief Marketing Officer, Dick’s Sporting Goods. “As a passionate sports and outdoor brand, we strive for relentless improvement and look forward to welcoming our loyal customers to our new store.”

The new location will feature Nike and Under Armour shops, athletic and outdoor apparel and footwear and the latest gear for team sports, fitness, camping, hunting and fishing. More than 40 in-store services by Dick’s certified PROS in sports and outdoor specialties such as bike, golf and fishing will also be available.

Visit DICKS.com/Brookfield for details and LIKE Dick’s Sporting Goods on Facebook for the latest information on local appearances, special events and brand activations.

‡‡NO PURCHASE NECESSARY. Purchase does not improve chance of winning. VOID WHERE PROHIBITED. Limit one t-shirt, mystery gift card and/or Gift Locker combination per person/day/drawing. Must be 18+ for gift card and Gift Locker promotions. See store or DICKS.com/Brookfield for details and odds of winning.

**Wristband required for autograph. Wristbands will be distributed on a first-come, first-served basis on the day of event only. Limited Quantity. Limit one per person. Visit DICKS.com/Brookfield for details.

About Dick’s Sporting Goods, Inc.
Founded in 1948, Dick’s Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of April 30, 2016, the Company operated more than 645 Dick’s Sporting Goods locations, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops. Headquartered in Pittsburgh, PA, Dick’s also owns and operates Golf Galaxy, Field & Stream, True Runner and Chelsea Collective specialty stores. For more information, visit the Press Room at DICKS.com.