Led by a 10 percent gain at its Outdoor & Action Sports coalition, VF Corp.’s sales on a currency-neutral basis grew 8 percent in the first quarter. But like many companies with a big international presence, reported results were dinged by the stren
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Implus Finds New Equity Partner
Implus Corp., a leader in insoles, shoe care and other sports accessories brands, announced that Boston-based investment firm, Berkshire Partners LLC, entered into a definitive agreement to acquire a majority position in the company – alongside management
Hunter’s Specialties Acquires Buck Bomb
Hunter's Specialties Inc. has acquired Buck Bomb Inc., a leading supplier of hunting attractants…
AAFA American Image Awards Draws Star-Studded Crowd
The 37th Annual AAFA American Image Awards, hosted by actress Debi Mazar, drew nearly 400 industry executives and celebrity supporters…
Adidas Extends Partnership with FC Bayern Munich
Adidas AG extended its kit deal with the professional soccer team Bayern Munich FC for an additional 10 years…
Body Glove to Sponsor Nolan Rapoza
Body Glove added Nolan Rapoza, the 17-year-old amateur surfer, to its ambassador team…
Big 5 Sees Sales Bounce Back, Net Improve in Q1
With sales picking up in March with the arrival of seasonally spring weather, Big 5 Sporting Goods Corp. reported first-quarter earnings reached the higher end of its guidance…
Sanuk Launches Global Brand Campaign
Sanuk, a division of Deckers Brands, announced the launch of its multi-platform, global marketing campaign titled, “Always…Sanuk.” Rolling out in April, the campaign is an evolution of the brand's 2014 campaign aimed at educating the consumer about t
Life Fitness Sees Modest Growth in Q1
Brunswick Corp. reported sales in its Fitness segment, which includes Life Fitness and Hammer Strength equipment, rose 3.1 percent in the first quarter to $185.6 million and advanced 6 percent on a currency-neutral (c-n) basis…
Shimano’s Q1 Boosted by Cycling Momentum
Boosted by healthy cycling gains in the U.S. and Europe, Shimano Inc. reported revenues in the first quarter climbed 29.5 percent to ¥98.0 billion ($823 mm)…
Eddie Bauer Appoints New Creative Director
Eddie Bauer appointed José Cabaço as vice president and brand creative director. Cabaço most recently held the position of global concept creative director of C.O.D.E. (Center of Design Excellency) at Nike Inc…
Puma Debuts First Rihanna Ad
Puma unveiled its first ad starring pop star Rihanna on social media with a caption, “An icon who does it all needs a shoe that can keep up. Introducing the Pulse XT, worn by @badgalriri.#ForeverFaster.”…
SUP Industry to Participate in OR Summer Market and Surf Expo
The StandUp Paddle Industry Association (SUPIA) has reached an agreement to exclusively endorse and participate in Surf Expo’s two annual shows and Outdoor Retailer’s Summer Market…
Sequential Brands Doubles Q1 Revenues
Sequential Brands Group, which owns Avia, And1, Heelys, DVS and several other lifestyle brands, reported first-quarter revenue jumped 117 percent to $13.6 million compared to $6.3 million in the prior year quarter…
Umbro, OP, Danskin Lead Iconix’s Sports Segment in Q1
Iconix Brand Group indicated that Umbro, OP and Danskin were the highlights among its sports brands in the first quarter…
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