Avex Launches #ItTakesADrop Campaign

Avex, the reusable water bottle brand, plans to launch its #ItTakesADrop campaign on July 1 to help raise awareness about protecting and preserving access to water…

Crocs Launches Twitter Campaign

Crocs partnered with advertising agency McKinney to launch a new interactive advertising campaign on Twitter. The campaign allows users to style their own fashion show that takes place virtually…

Yue Yuen Profits Up in Q1

Yue Yuen reported sales in the first quarter rose 7.3 percent to $1.97 billion compared to the same period last year. Net profits rose 28.4 percent…