Former NBA All-Star and New York Knicks legend John Starks has partnered with ZipWay on a new athletic apparel line. The breakaway pant collection launches at 150 Foot Locker stores around the country on April 13…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Nocona Launches Nokona Wrecking Crew Bat Line
Nocona Athletic Goods Co. has hired David Ortiz, Miguel Tejada and Vladimir Guerrero to endorse its Nokona Rock Maple bat for game day play. In honor of these players, the company announced the group would officially be branded as “The Nokona Wrecking Cre
Nike Runs Dice-K Ads Exclusively in Japan
Nike announced that a new 30-second broadcast commercial featuring Japanese star and Boston Red Sox rookie pitcher Daisuke Matsuzaka will begin airing today on television exclusively in Japan to mark the athlete's professional debut this week in the
Horizon Fitness Promotes Clint Myers to VP, Product and Engineering
Horizon Fitness promoted Clint Myers to vice president of product and engineering. In his new role, Myers will lead product managers in executing annual plans from conceptualization to final production…
Reebok Launches $30mm Running-Focused Ad Campaign
Reebok is launching a $30m multimedia marketing campaign in the U.S. called “Run Easy”. The campaign is designed to motivate runners to have fun with their exercise, and one of its poster ads takes a swipe at Nike's “Just Do It” slogan with the messa
Nike Cuts Ties with Trek
Nike plans to drop most of its cycling apparel and footwear line for consumers as it narrows its focus to outfitting cycling teams and Nike-endorser athletes. Nike's seven-year relationship with Trek Bicycle Corp., which produces clothing and shoes f
Kathy Van Ness to Head Christina and Gottex Swimwear
The SEA Group, based in Montreal, appointed Kathy Van Ness as Executive Vice President/Chief Marketing Officer of its Christina and Gottex swimwear brands. She was formerly Executive Vice President for the Swimwear Group at Warnaco, Inc., in Los Angeles..
Joe’s Extends Deal with the Seattle Seahawks
Joe's, formerly known as GI Joe's, inked a three-year extension of its sponsorship deal with with the Seattle Seahawks. The three-year sponsorship is “valued in the mid-six figures,” said Seahawks spokeswoman Suzanne Lavender told the Pugent So
Bass Pro Stake Sold
Gaylord Entertainment Co. is selling its stake in Bass Pro Group, owner of Bass Pro Shops, back to Bass Pro for $222 million. The deal is expected to close during the second quarter…
Nautilus lays off 30
Nautilus laid off about 30 people across the company in an effort to move “decision-making closer to the customer,” according to the Oregonian.
Sole Technology Names VP of Apparel
Sole Technology announced the addition of Diem Culley as its new vice president of apparel. Before joining Sole Technology, Culley held the position as vice president of merchandising operations, purchasing and planning at O’Neill and Lost and successfull
TJX Says Info From At Least 45.7 Million Cards Stolen
TJX Cos. confirmed that credit- and debit-card information for at least 45.7 million of its customers was stolen in 2003…
Play Ball USA at SGMA Show
Play Ball USA will hold its annual meeting June 10 at the Sands Convention Center in Las Vegas. On June 11, they will hold a silent auction of sports memorabilia at the group’s booth on the trade show floor. Approximately 50 items will be displayed for
Mike Ashley Buys adidas Stake; RBK Moves EU Headquarters
Sports Direct’s Mike Ashley has invested £183 million ($350 mm) on a 3.14% stake in adidas. The entrepreneur used his own resources to buy the adidas stake, rather than those of Sports Direct…
Gildan Plans Five North American Factory Closures
Gildan Activewear Inc. will close its two remaining textile facilities in Montreal, as well as its cutting facility in Bombay, N.Y., in the fourth quarter of the current fiscal year. Two sewing facilities in Mexico, which are supplied with fabric from Gil
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