The Timberland Company launched a new urban advertising effort that includes mobile iPhone and Blackberry applications and games; interactive billboards; branded videos and commercials on Hulu; customizable Pandora radio stations; reverse sidewalk graffit
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Schutt Sports Still Negotiating with the City of Litchfield
Schutt Sports continues to work with the city of Litchfield, IL, on ways to keep the sports equipment maker headquartered in that town. According to a report in the The Journal-News, Hillsboro, IL, the two hurdles to a deal pertain to the security on a $5
Woolrich Expands Executive Team
Woolrich has named three new vice presidents and announced a search for an executive vice president that will direct the activities involving Woolrich branded product and their channels of distribution…
Saucony Supports Run at Work Day
Saucony, Inc. has partnered with the largest grassroots running organization in the country, the Road Runners Club of America (RRCA), to support the 4th Annual National Run@Work Day, held Sept. 18…
AAFA Cautions on Protectionism
The American Apparel & Footwear Association (AAFA) issued a statement claiming protectionism would cause more trade disputes and hurt the U.S. economy's recovery efforts. The statement followed President Barack Obama' s Friday decision to impose
True Temper Launches New Website
True Temper has launched a new website, truetemper.com, that include improved full-screen visuals, brand-specific news and information, a media player and easy navigation for golfers to learn more about the most popular shafts on the pro tours…
Nike Backs Serena Williams
Nike Inc. issued a public statement backing Serena William's following her outburst at the U.S. Open. Wrote Derek Kent, Nike spokesman, in an e-mail, “Serena has publicly apologized and has stated she let her emotions get the best of her. Nike stands
Study: Older Adults Have Better Functional Status
Older adults who continue or begin to do any amount of exercise appear to live longer and have a lower risk of disability, according to a report in the September 14 issue of Archives of Internal Medicine, one of the JAMA/Archives journals…
Bag Boy Pushes Golfers To “Walk The Course” For Health
The Bag Boy Company, the maker of golf carts and bags, is sponsoring two golf events in October and encouraging golfers to walk the course…
ASR Exceeds Expectations
ASR Marketplace said it exceeded expectations during its September 10th-12th event “with an air of optimism spurring order writing and planning for the future.” Over 500 brands showed spring and summer 2010 lines to thousands of buyers, media, athletes an
Fly Fishing Retailer Show Considering Move to Salt Lake City
Rumours circulated that the Fly Fishing Retailer Show was moving from Denver to Salt Lake City. But Alan Gnann, Chairman, American Fly Fishing Trade Association, wrote in an e-mail that nothing has been decided yet…
New Balance Sues LVMH for Copyright Infringement
New Balance Athletic Shoe Inc. has sued LVMH Moet
Hennessy Louis Vuitton, alleging that the luxury goods
company copied its best-selling 574 casual sneaker..
Signature Eyewear’s Q3 Sales Drop 7.8%
Signature Eyewear, Inc., which makes Cutter & Buck eyewear, reported its earnings in its third quarter ended July 31 dipped to $155,000 from $540,000 a year ago. Sales were down 7.8% to $5.9 million from $6.4 million a year ago…
Nfinity Sponsors Emory University
Nfinity, the first women’s performance shoe, inked a deal with Emory University volleyball team for the 2009 season. The team will be outfitted in the new Nfinity Volleyball Shoe…
PUMA Issues Sustainability Report
PUMA has issued its fifth sustainability report. The 121-page document covers the reporting period 2007/2008 and details PUMA’s progress to enhance working and social standards in its supply chain, build capacity at its suppliers’ factories, b
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