Exel Sports NA and Reebok International, Ltd. have joined together to promote Nordic Walking through marketing, sales, and professional development programs. Reebok has already done research on the activity and has developed a comprehensive line of footwe
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
Jackson Kayak Joins 1% For the Planet…
Jackson Kayak joined 1% For the Planet earlier this year and has designated American Whitewater as the main beneficiary of proceeds raised from the recent membership. AW is dedicated to the health and protection of the nation’s whitewater rivers. Jackson
OIA and SIA Cooperate in Customs Efforts…
Outdoor Industry Association and Snowsports Industries of America are working together to solve problems arising from the recent three-year, U.S.-China apparel agreement and the included exemption on ski and snowboard pants. The two organizations have dra
Clif Bar Helps Make Sea Otter Greener
Clif Bar & Co. and the Sea Otter Classic have teamed up to purchase enough clean wind energy to offset all of the carbon dioxide (CO2) emissions resulting from participant travel to and from the event. Clif Bar and Sea Otter will offset nearly 748 tons of
B.O.S.S. Goes One-On-One with Casey Sheahan…
This week, The B.O.S.S. report sat down with Casey Sheahan, who was recently named CEO and President of The Lost Arrow Corporation, parent of outdoor apparel company Patagonia, Inc. Sheahan, who had previously served as New Business Director at Patagonia,
Execute Sports Files for Kampus Drain System Patent
Execute Sports, Inc. has filed a broad patent for its Kampus Drain System (KDS) technology, covering design and application for Kampus' footwear products, specifically targeted towards the action water sports market…
True Temper Q4 Sales Jump 27.4%
True Temper Sports, Inc. saw net sales for the fourth quarter increase 27.4% to $27.4 million from the $21.5 million recorded during the fourth quarter of 2004. Net sales for the full year 2005 increased 19.5%, to $117.6 million from $98.4 million in 2004
Merrick Launches Board Line with Global Surf
Al Merrick will launch a second surfboard line – “Anacapa” starting summer of 2006. The “Anacapa” line consists of four performance designs; two small wave shapes, one all around shortboard, and one hybrid. All boards were designed by Al Merrick and the r
Head/Penn Sponsor ATP
HEAD/Penn Racquet Sports will sponsor the Association of Tennis Professionals (ATP) as the “Official Tennis Racquet and Tennis Bag” of the organization. This sponsorship is in addition to Penn’s existing sponsorship as the Official Tennis Ball of the ATP,
Hurley Named Sponsor for Boost Mobile Pro of Surf
Hurley will be the presenting sponsor for the 2006 Boost Mobile Pro of Surf, the only Foster’s Men’s World Tour event on the US Mainland, to be held at Lower Trestles California in September…
Quiksilver Signs Agreement with Inter Parfums
Inter Parfums, Inc. and Quiksilver, Inc. signed an exclusive worldwide license agreement for the creation, development and distribution of fragrance, suncare, skincare and related products under the Roxy and Quiksilver brands. The contract will expire aft
Paul Frank Industries Awarded Restraining Order Against Sunich
Paul Frank Industries was granted a temporary restraining order by Judge Cormac J. Carney, Federal District Judge, which prevents Paul Sunich from using the Paul Frank trademark or tradename…
Nike Inc. Easily Beats Fiscal Q3 Street Estimates…
The Nike, Inc. fiscal third quarter analyst conference call last year featured a newly minted CEO conducting his first such call in his new role. It was déjà vu all over again this year as Mark Parker made his conference call debut as CEO of Nike Inc. W
Finish Line Cuts Q1 Guidance on Launch Shifts, Weakness in Women’s Product Sales…
The Finish Line saw the shift of launch product affect their fiscal fourth quarter and will now apparently see a more painful shift in the first quarter as well. After seeing Nike move product launches from February to January, a similar issue will affec
London Fog Files for Chapter 11; Perry Ellis Eyes Pacific Trail…
The London Fog Group, parent company to Pacific Train, Moonstone, Pac Tec, Black Dot Clothing, and Northern Exposure, filed for Chapter 11 bankruptcy as a result of the group being unable to secure sufficient working capital and other financing to properl